Samba
Growth Marketer, Pipeline Development
Los Angeles, California
Sponsorship not specified$90k-$100kDetected 81 days ago
SQLLLMsAgentic AIA/B TestingHubSpotSalesforceSalesResearchCommunication
About the role
- We know what the world is watching, reading, and thinking about - in real time, at scale, across every screen.
- Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built.
- The biggest brands in the world use that picture to make smarter decisions.
Responsibilities
- Design and manage multi-channel conversational campaigns - web chat (live + automated flows), 1:1 email, SMS, and targeted phone outreach - that generate and accelerate pipeline from qualified lead through qualified opportunity.
- Own the web chat channel end to end: build automated chat flows for the broader audience and manage a live chat experience visible only to high-value B2B visitors, routing conversations to sellers at the right moment.
- Send targeted 1:1 emails and outreach on behalf of sellers from Gong Engage, following up with leads and proactively mining the database for accounts to nurture, re-engage, and push to conversation.
- Partner with marketing ops to turn your best-performing campaigns into scalable automations - you design the workflow, write the copy, define the triggers and branching logic, and hand off a campaign-ready spec.
- Build and refine persona-specific messaging across Samba TV's key buyer segments - you'll learn multiple personas deeply and adapt tone, positioning, and value props for each.
- Manage and optimize HubSpot and Salesforce workflows for lead tracking, nurture sequencing, and performance measurement - maintaining clean data and tight process as you scale.
- Track your numbers obsessively. Own MQL → SQL → opportunity → pipeline → revenue metrics and report on campaign performance weekly, iterating based on what the performance data tells you to do.
- Use AI tools - including Claude/Cowork, AI agents, and generative AI - as core infrastructure in your daily workflows: drafting outreach, personalizing at scale, building automations, researching accounts, analyzing campaign results.
- Write sharp, on-brand 1:1 communications - emails, chat scripts, call talk tracks - that sound human, land with the right persona, and drive action.
- Have demonstrated experience interpreting marketing and sales data to steer outreach strategy, optimize campaigns, and report results to stakeholders.
Requirements
- Have 2-5 years of experience in B2B demand gen, marketing campaigns, BDR/SDR, or conversational marketing - you understand the full funnel and can operate across it.
Skills
- Understand ABM principles and can execute account-based plays that coordinate across channels and align with sales priorities.
- Can navigate complex B2B sales cycles, technical products, and large organizations - driving work forward with imperfect information.
- Have a high bar for quality but know how to balance polish with velocity to hit your numbers.
Compensation
- $90k-$100k
Company info
- Samba is a media intelligence company.
- We think it's the most interesting data asset on the planet, because it's the most culturally relevant.
- Comb the funnel for gaps: identify where leads stall, what data we are missing, or where messaging falls flat, where a new channel or tool could unlock conversion - then you'll build the fix.
- We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
Equal opportunity
- Samba is an equal opportunity employer.
This listing is sourced directly from Samba's careers page and normalized into a canonical job model.