Diamond Foundry
Marketing Director
New York, NY · Director
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$18,314 more — $168,314 — moves this role to Level II and 2 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $168,314 would place this position at wage Level II. That figure is within the posted range, and I'd like to target it. This role classifies under "Marketing Managers" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Marketing Managers (11-2021) · New York-Newark-Jersey City, NY-NJ. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
Employer immigration record
from this employer's Department of Labor filings
Files H-1B transfers
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- VRAI is one of the fastest-growing digital-first direct-to-consumer brands.
- Modernizing diamond jewelry through the exclusive use of sustainably created diamonds, VRAI has innovation, craftsmanship, and sustainability at the core of its products and values.
- This leader shapes how the brand shows up in culture, ensuring every campaign, collaboration, and customer touchpoint reinforces a distinctive point of view and elevates brand desirability.
Responsibilities
- Integrated Communication Planning: Lead comprehensive communications planning across digital, social, retail, PR, influencer, CRM, and paid media
- manage campaign calendars and launch strategies across product collections to deliver culturally relevant, authentic, and commercially impactful messaging.
- Creative Direction & Asset Production: Partner with internal/external creative teams and agencies to oversee the development of world-class creative assets-including photography, video, social content, retail marketing materials, and digital experiences-raising creative standards while maintaining speed to market.
- Cultural Relevance & Strategic Collaborations: Maintain a deep pulse on fashion, art, entertainment, and consumer trends to identify white-space opportunities
- develop strategic brand collaborations with creators, artists, designers, influencers, and aligned brands to generate earned media and social engagement.
- Retail & Omni-Channel Marketing: Create integrated marketing programs that drive foot traffic, online conversion, and customer preference across stores and e-commerce
- partner with merchandising, operations, and sales teams to supply stores with compelling launch support and campaign assets.
- Cross-Functional Leadership & Performance: Balance creative intuition with data-informed performance metrics to optimize campaign efficacy, manage cross-functional execution, and ensure every initiative elevates brand equity while meeting commercial goals.
- Integrated Communication Planning: Lead comprehensive communications planning across digital, social, retail, PR, influencer, CRM, and paid media; manage campaign calendars and launch strategies across product collections to deliver culturally relevant, authentic, and commercially impactful messaging.
- Cultural Relevance & Strategic Collaborations: Maintain a deep pulse on fashion, art, entertainment, and consumer trends to identify white-space opportunities; develop strategic brand collaborations with creators, artists, designers, influencers, and aligned brands to generate earned media and social engagement.
Requirements
- Integrated Campaign Leadership: Proven track record of leading multi-channel brand campaigns from concept through execution, with demonstrated success managing creative agencies and cross-functional teams.
- Omni-Channel Expertise: Deep technical understanding of digital marketing, social media ecosystems, influencer marketing, PR, CRM, and content strategy across both digital and physical retail channels.
- Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.
Compensation
- Brand Strategy & Positioning: Develop and execute the annual communications strategy aligned with business objectives
- Develop and execute the annual communications strategy aligned with business objectives; define and evolve brand positioning, voice, messaging, visual identity, and differentiated campaigns to ensure a consistent experience across all touchpoints.
Benefits
- Strong analytical skills with a data-informed, consumer-obsessed approach that balances artistic creativity with performance metrics, brand health, and revenue targets.
- Additional Perks such as employee discounts are also available.
- Our benefits begin as early as your first day of employment.
- Medical and vision coverage are retroactive to your start date, while dental and voluntary benefits take effect once you've completed your enrollment.
Company info
- The ideal candidate blends strategic thinking with creative excellence, understands the aspirations of target customers, and has a strong instinct for fashion, culture, social trends, and storytelling.
Visa & Work Authorization
- This requirement applies only to positions explicitly designated as Onsite in the job description, such as showroom roles, and does not supersede any agreed-upon remote or hybrid working arrangements for other VRAI positions. -This position
This listing is sourced directly from Diamond Foundry's careers page and normalized into a canonical job model.