Philips

Business Marketing Manager, Campaigns & Metrics (Office: Cambridge, MA)

Cambridge (US), Massachusetts, United States · Full-time

Sponsorship not specified$109k-$175kDetected 7 days ago

Sales

About the role

5+ year experience marketing technology, healthcare or medical technology products and solutions, including creating customized value propositions to unique customers and market segments
Strong communicator and collaborator with excellent presentation, facilitation, and interpersonal skills for working effectively across teams and international locations, bringing high energy and enthusiasm.
We believe that we are better together than apart.

You design and execute marketing campaigns and programs that build reputation, drive demand, and foster long-term customer loyalty.
Using data-driven metrics, you measure and optimize campaign performance to demonstrate customer value, drive retention and growth, and encourage advocacy and operational efficiency.
Lead definition and execution of Service marketing campaigns-target audiences, messaging, channels, content, and KPIs-to drive demand, retention, and share of wallet.
Develop audience insights, value propositions, fact-base, and campaign performance indicators to inform proposition and roadmap development.
Own customer-facing content and collateral centrally to support campaign objectives and enhance global and market-specific value propositions.
Drive analytics and measurement: monitor campaign/program performance, generate actionable insights, automate analyses, and take corrective actions to optimize results.
Proven strategic marketer with a track record of designing and executing campaigns and programs that drive reputation, demand, sales enablement, and customer loyalty in complex market/channel environments.
Results-oriented self-starter and change agent who sets priorities, delivers on time and on budget, and brings creative solutions to overcome roadblocks.

You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.

Bachelor's Degree in marketing or business - MBA preferred or equivalent work experience in marketing positions

The pay range for this position in Cambridge, MA is $109,200 to $174,720.
Collaborate with service marketing, operations, and business teams in annual planning, customer engagement strategy, budget management, and adherence to Philips policies.

Company relocation benefits will not be provided for this position.
We are a health technology company.
As Business Marketing Manager, Campaigns & Metrics, you define and shape how Philips engages healthcare customers across North America, translating Services capabilities into strategic market communications.
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.

Onsite roles require full-time presence in the company's facilities.
Field roles are most effectively done outside of the company's main facilities, generally at the customers' or suppliers' locations.
We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
Learn more about our culture.

The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

This listing is sourced directly from Philips's careers page and normalized into a canonical job model.