Instructure

Instructure

Sr. Field Marketing Manager - NORAM Higher Education

US-REMOTE · Senior · Full-time

Sponsorship not specifiedDetected 114 days ago
Project ManagementStakeholder ManagementSalesforceLogisticsLeadershipCommunicationCollaboration

Stay score

odds of building a lasting career here

34Risky
Cap-exempt (no lottery)0
Sponsors this role70
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

Lottery odds assume a STEM candidate.

Personalize to your clock →

Employer immigration record

from this employer's Department of Labor filings

Files H-1B transfers

2 transfer filings in the last year, covering 2 workers. Median labor-condition decision: 9 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

Community outcomes

No reports yet — be the first to help the next applicant.

About the role

  • Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
  • And that's where you come in: Instructure is home to a family of products that serve learners and institutions at every stage - and Parchment is central to how we show up in the higher education market.
  • You work closely with sales, SDRs, product marketing, and the broader marketing team to make sure every event moves the business forward.

Responsibilities

  • Manage all vendor relationships end-to-end: booth designers, swag companies, venues, A/V, and other suppliers - negotiating contracts and holding partners accountable to timelines and quality
  • Develop event and campaign briefs that connect tactics to outcomes, not just logistics
  • Define success metrics for each event before it happens and report on results after - pipeline influenced, meetings booked, leads generated
  • Partner with sales, SDRs, and product marketing to align on goals, coordinate pre- and post-event follow-up, and drive outcomes beyond the event floor
  • Manage all operational and administrative functions: pre-event planning meetings, stakeholder communication, materials ordering, and Salesforce campaign tracking
  • You execute flawlessly. Contracts, budgets, vendors, booth builds, swag - nothing falls through the cracks.
  • You spot problems before they become fires. You manage risk proactively and bring solutions, not just status updates.
  • Demonstrated ability to manage a complex events portfolio independently, from strategy through execution
  • Experience managing budgets, vendor contracts, and external partners - booth designers, swag suppliers, venues, and more

Requirements

  • Proficiency in Asana, Google Suite, and Salesforce
  • You know the difference between a busy event calendar and an effective one.
  • You know that events are a means to a business outcome, and you keep that in view at every stage.

Compensation

  • Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.

Benefits

  • Own the North America field events strategy for Parchment's higher education segment, including trade show sponsorships, owned events, and webinars
  • Five or more years of experience in field events marketing, preferably in B2B SaaS or the higher education sector
  • We offer competitive, meaningful benefits in every country where we operate.

Company info

  • At Instructure, we believe in the power of people to grow and succeed throughout their lives.
  • The more diverse we are, the better our ideas and outcomes.
  • All employees must pass a background check as part of the hiring process.
Apply directly at Instructure →Create a free account for alerts like thisView Instructure immigration profile

This listing is sourced directly from Instructure's careers page and normalized into a canonical job model.