WeightWatchers

Principal Product Manager- Growth and Monetization

United States - New York · Principal

Sponsorship not specified$190k-$220kDetected 2 days ago

Data VisualizationProduct ManagementGrowth MarketingCadenceCommunication

About the role

WeightWatchers is a global digital health company.
WeightWatchers is a global digital health company and the world's #1 doctor-recommended, clinically studied behavioral weight health program.
As the science of weight health rapidly evolves, so does WeightWatchers.

Responsibilities

Own Acquisition End-to-End: Drive the strategy and execution for converting top-of-funnel intent into members. You own the funnel from landing page through quiz, plans, payment, and post-purchase activation across our subscription tiers.
Lead High-Stakes Product Launches: Serve as the product lead on major launches that drive net-new acquisition - new program offerings, market expansions, partnership-driven products, and platform shifts.
Own the integrated experience from pre-qualification to onboarding.
Drive Partnership Integrations: Lead the product workstream for strategic partnerships across pharma, retail, payer, and ecosystem players.
Own member identification, data flows, reporting infrastructure, and the in-product experience.
Coordinate across Engineering, Legal, Clinical, and Marketing to deliver on contractual commitments.
Drive Acquisition-Channel Programs: Partner with Marketing on channel-specific acquisition programs, promotional offers, and tiered pricing strategies. Define the product implications of marketing tests and own the technical execution.
Lead Cross-Functional Launches: Work alongside Clinical, Engineering, Marketing, Finance, and Legal to ship complex multi-stakeholder initiatives on tight timelines.
Architect & Optimize the Acquisition Funnel: Continuously optimize the acquisition flow to maximize CVR while protecting channel-mix integrity.
Identify upstream bottlenecks (landing-page message-match, quiz drop-off) and downstream leakage (payment completion, eligibility friction) and own the prioritized backlog of fixes.

Requirements

Growth-oriented: Deep working knowledge of growth marketing, behavioral economics, and consumer subscription dynamics.
8+ years of Product Management experience, with a heavy focus on Growth, Acquisition, or Funnel Optimization in consumer-facing digital products.
Proven track record of improving CVR and CAC in a subscription-based environment.
Excellent communication skills, with the ability to explain complex acquisition data and product trade-offs to non-technical stakeholders, including senior executives and the board.
Experience in Agile environments, collaborating closely with Engineering to ship high-frequency experiments and major launches in parallel.
Demonstrated experience leading complex cross-functional launches involving multiple internal teams and external partners.
Strong product analytics fluency (Looker, Amplitude, GA, or equivalent) - able to build funnel reports and experiment readouts without waiting on a data team.
Healthcare, telehealth, wellness, or other regulated-industry product experience is a strong plus.
MBA or healthcare-adjacent graduate degree a plus.
Base salary may vary depending on, but not limited to: skills, experience, and location. This role is also eligible for a comprehensive benefits package and annual bonus program.
US Pay Range
$190,000 - $220,000 USD
At WeightWatchers, our mission is to build a worldwide community connected by healthy habits. If that resonates with you, then we would love to talk. WeightWatchers values developing community within our employee population as well. We have a hybrid work environment to allow our employees to find the right work-life balance.
It is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals, as an organization, and as fellow humans, to advocate for and support our employees, our members, and our communities. We are proud to be an equal opportunity employer and we do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.

Nice to have

Bachelor's or advanced degree in a quantitative or analytical field

Compensation

This role is also eligible for a comprehensive benefits package and annual bonus program.
$190,000 - $220,000 USD
WeightWatchers complies with all applicable Rhode Island Workers' Compensation laws (Chapters 29-38 of the R.I. General Laws).
Eligible employees are covered by worker's compensation insurance for work-related injuries or illness.

Benefits

By combining these clinical breakthroughs with our digital-first community, we are uniquely positioned to lead the future of weight health care.
Our mission is to improve the health and longevity of our members by building the best holistic weight health platform in the market.
Set a 6-12 month roadmap for acquisition that balances near-term funnel optimization with the strategic bets that protect our position in consumer health and weight management.
Committed to building products that improve member health outcomes.

Company info

The Product Management team at WeightWatchers is rebuilding the digital product portfolio of a trusted 60-year-old brand, applying the latest in nutrition science, behavioral science, AI, and clinical care.
We operate at significant scale and continue to invest in the velocity of our product execution.

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This listing is sourced directly from WeightWatchers's careers page and normalized into a canonical job model.