Cibc
Manager, Marketing Data & Advanced Analytics
Toronto, ON
Work authorization requiredDetected 21 days ago
PythonExpressSQLData AnalysisMarketing AnalyticsExcelRecruitingCommunicationCollaborationProblem SolvingCritical Thinking
About the role
- We need talented, passionate professionals who are dedicated to doing what's right for our clients.
- Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
- You will be detailed oriented, highly analytical, diligent and passionate about using data and insights to tell a powerful story.
Responsibilities
- The Marketing Data and Advanced Analytics (MDAA) team supports direct marketing by fostering a culture of data-driven decision making.
- As the hub of marketing strategy and innovation at CIBC, the team drives growth, engagement, and retention across our client base through advanced analytics.
- Analytical Expertise - 3+ years' experience building meaningful analyses and reports around clients, segments, products, channels and marketing strategy, tracking & analyzing the performance of marketing campaigns.
- Confident in your ability to communicate complex information in a clear and impactful manner, you transform data into compelling narratives that drive understanding and action.
- With strong analytical skills, you engage the right stakeholders to resolve issues efficiently and develop effective solutions.
- Your approach combines attention to detail and collaboration to navigate complex problems and drive results.
- Relationship Building - You proactively take ownership of your work, managing and nurturing relationships with business partners as a trusted advisor.
Requirements
- You are Data-Driven and Technically Proficient: Strong analytical skills and ability to work with large tables/datasets to uncover key trends, patterns, and actionable insights.
- Expert-level proficiency in SQL and/or Python, with experience using Databricks.
- You can easily adapt to new tools and trends.
- You have a strong business acumen - You understand business objectives and desired outcomes, connecting the dots across multiple programs and dependencies to inform your decisions.
- We cultivate a culture where you can express your ambition through initiatives like Purpose Day
- We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency).
- Analytical Expertise.
Compensation
- We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing
Company info
- At CIBC we enable the work environment most optimal for you to thrive in your role.
This listing is sourced directly from Cibc's careers page and normalized into a canonical job model.