Edmentum

Sr. Manager, Marketing Operations

United States · Senior

Sponsorship not specified$130k-$140kDetected 6 days ago

SQLData ScienceData VisualizationA/B TestingMarketing AnalyticsSalesforceMarketoGoogle AnalyticsForecastingLeadershipMentoring

About the role

Edmentum is an Equal Opportunity Employer.
Applicants' personal information (e.g., resume, cover letter, qualifications, and application responses) may be processed by third-party AI tools for tasks like resume parsing, skills matching, candidate ranking, and interview scheduling.

Manager, Marketing Operations, you'll lead the engine that powers smarter marketing at Edmentum.
You'll own the systems, data, and analytics that turn marketing strategy into measurable revenue impact, while building a high-performing team that's energized by solving complex operational challenges.
From the marketing technology stack to lead lifecycle, attribution, and executive-ready insights, this is a role for someone who loves transforming complexity into clarity and helping leaders make better decisions, faster.
Build, coach, and develop a high-performing marketing operations and analytics team that scales with the business.
Own the strategy and direction of our marketing technology stack, including Marketo, LeanData, Salesforce, Demandbase, Power BI, GA4, and enrichment tools.
Set the operational rules of the road for lead lifecycle, scoring, routing, SLAs, UTM governance, campaign taxonomy, and attribution.
Partner deeply with Revenue Operations, Sales, Finance, and IT to align definitions, reporting standards, and pipeline accountability across the revenue engine.
Lead structured experimentation and continuous improvement to elevate operational maturity and analytics literacy across the marketing organization.
As part of our hiring process, we may use AI-powered tools to support our HR team in reviewing, screening, and managing applications.

You have a Bachelor's degree in Marketing, Business, Analytics, Data Science, or a related field, or equivalent professional experience.
You bring 8+ years of experience in marketing operations, marketing analytics, or revenue operations, with 2+ years of people management.
You have working knowledge of Demandbase or other ABM/intent platforms and modern marketing technology stacks.
You are fluent in BI and visualization tools (Looker, Power BI, or Tableau) and comfortable in SQL working with complex datasets.
You have defined and enforced data governance standards, including UTM conventions, campaign taxonomy, and lifecycle definitions.
You are an excellent communicator who can influence executive stakeholders and translate analytics into clear business narratives.
You are willing to take on evolving responsibilities based on business needs.

You have deep working knowledge of Marketo or comparable marketing automation platforms
Marketo certification is a plus.

Edmentum is a dynamic educator and student-focused company dedicated to tech-enabled learning solutions.
These tools aim to improve efficiency, consistency, and fairness, but final decisions are made by our people.

At Edmentum, we are committed to pay transparency.
The salary range provided reflects market research, the responsibilities of the role, and alignment with our compensation principles.
Actual compensation will be determined based on multiple factors, including, but not limited to, relevant experience and skill sets.
All compensation decisions are individualized and based on the specific circumstances of each candidate.
$130,000 - $140,000 USD

We also offer a comprehensive benefits package to support your overall well-being and work-life balance.
Additionally, we provide resources to promote wellness, ensuring you have the support you need both professionally and personally.
Our goal is to provide a benefits package that helps you thrive in all aspects of life.

Our goal is to ensure that all students have access to flexible learning environments and educators have the tools they need to support their students.
We are on a mission to create innovative, proven learning technology, partnering with educators to ignite student potential.
We are a Remote First organization with a strong commitment to excellence, innovation, and customer satisfaction.

If you are a qualified individual with a disability or a covered veteran and need a reasonable accommodation to complete any part of the

This listing is sourced directly from Edmentum's careers page and normalized into a canonical job model.