Mochi Health

Performance Marketing Manager

San Francisco, CA

Sponsorship not specifiedDetected 1 day ago

Data VisualizationComplianceGoogle AdsMeta AdsGoogle AnalyticsCRMPerformance MarketingHIPAALeadershipCollaboration

About the role

Healthcare is broken at the first step: patients can't find the right care, understand what it costs, or access the medications they need.
Over the past few years, we've grown rapidly by combining clinical expertise with technology that actually works for real people, not just hospital systems.
We're proving that healthcare can be more affordable, more human, and far more intuitive than what exists today.

Own end-to-end campaign strategy, execution, and optimization across Google Ads (Search, Shopping, PMax), Meta, TikTok, Snapchat, Pinterest, and Reddit
Manage and allocate a multi-million dollar paid media budget with a clear focus on CAC, ROAS, LTV, and blended payback periods
Build and maintain a structured creative testing framework - briefing UGC, static, and video assets with hypotheses-driven A/B tests
Develop channel-level reporting dashboards and surface performance insights to leadership
Partner with the data team to build attribution models, audience segmentation, and incrementality testing frameworks
Lead audience strategy including lookalikes, retargeting, exclusions, and first-party data activation (CRM, pixel, CAPI)
Collaborate with creative, product, and lifecycle teams to align messaging with full-funnel campaigns
We believe that face-to-face interaction builds a culture of excellence and allows us to deliver the best outcomes for the patients and providers we serve.

5+ years of hands-on paid media experience, with at least 2 years managing a 7-figure monthly budget.
Proven track record of scaling DTC, SaaS, or consumer brands with measurable CAC and ROAS improvements

Familiarity with affiliate or influencer performance channels alongside paid social
Knowledge of programmatic media buying (DSPs, SPO concepts)
Experience using AI-assisted creative tools or ad copy generators in a structured testing workflow
Deep expertise in Google Ads (Search, PMax, Shopping) and Meta Ads Manager - platform certifications a plus

Medical/Dental/Vision Insurance Company
Paid Life Insurance
24 days of PTO and 14 paid company holidays
Generous tech stipend
Mochi Health is an in-person company based in San Francisco, CA.
Mochi Health complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local laws.
We will reasonably accommodate qualified individuals with a disability during the
If you need any assistance or accommodations due to a disability, please contact us at hr@joinmochi.com.
Mochi Health is fixing this.
We're building an AI-driven marketplace that makes healthcare discoverable-connecting patients to the right providers, transparent pharmacy pricing, and affordable medications.
it gives patients transparent pricing before they pay, personalized medication management that follows them across providers, and long-term access to their own medical records.

Mochi Health is an Equal Opportunity Employer. We make all employment decisions based solely on merit. We provide equal employment opportunities to all applicants and employees without discrimination on the basis of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, disability status, or any other applicable legally protected characteristic. We prohibit any form of discrimination or harassment. This policy applies to all terms and conditions of employment, including hiring.
Accommodations
Mochi Health complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local laws. We will reasonably accommodate qualified individuals with a disability during the application process and throughout employment as required by law.
Mochi Health is an Equal Opportunity Employer.

This listing is sourced directly from Mochi Health's careers page and normalized into a canonical job model.