bettermode

SDR Manager

Toronto, Ontario, Canada · Full-time

Sponsorship not specified$100k-$130kDetected 20 days ago

LLMsA/B TestingCRMSalesOutbound SalesResearchLeadership

About the role

You'll be the architect of Bettermode's outbound engine, defining our ICP targeting, experimenting with messaging, and setting up automation that makes our sales development motion scalable and data-driven.
Over time, you'll evolve into a leadership role focused on pipeline growth, enablement, and team performance.

Strategy & System Building
Design and own Bettermode's outbound strategy, including ICP segmentation, messaging, sequencing, and channel mix (email, LinkedIn, calling).
Develop a repeatable, data-driven outbound motion that consistently creates qualified pipeline.
Build and document the Outbound Playbook covering messaging, cadences, and qualification frameworks.
Partner closely with Marketing and Sales to ensure seamless lead handoff and feedback loops.
Optimize workflows and messaging using AI tools for personalization, research, and automation (e.g., ChatGPT, Clay, Instantly, Apollo, Zapier).
Build dashboards to track pipeline creation, meeting quality, and conversion rates.
AI-native: Fluent in leveraging AI tools to automate prospecting, personalize outreach, enrich data, and optimize workflows.
You build repeatable processes that scale, not one-off experiments.

Experienced builder: 6+ years in SDR/BDR or sales roles, with at least 2 years in a leadership or player-coach capacity.
You know your way around CRM data, sequence analytics, and funnel metrics.

Eastern Standard Time
About Bettermode
Built with a modern UX, Bettermode is fast to launch, easy to scale, and measurable with built-in analytics.

100-130k base/130-170k OTE (US)
130-150 base/160-180 OTE (Canada)
AI Use: Large language models (LLM) might be used in the hiring process for this position to screen, assess or select job applicants.
You experiment constantly, fail fast, and iterate faster.
Why Join Bettermode
Be the architect of a brand-new outbound motion at a established SaaS company.

🩺 From your very first day, you and your family are covered by comprehensive Canadian health benefits, dental and vision included, so you can focus on what matters most.
😎 Enjoy unlimited paid vacation days, paid parental leave to support your family, and bereavement leave should you need it.
💡 We want you to thrive in your work: every team member receives a monthly Tech & Appreciation Stipend, perfect for testing new software or tools and improving your workflows as you see fit.
The office features complimentary snacks, coffee, video games, and board games, as well as dedicated seating and a flexible environment that supports creativity, focus, and teamwork.

At Bettermode, we're dedicated to empowering our team to thrive, both professionally and personally.
Our culture is built on ownership and trust, giving you real influence over how we scale and succeed.
We offer location-based, competitive compensation that reflects your expertise and impact, with annual reviews so you can grow with us.

This listing is sourced directly from bettermode's careers page and normalized into a canonical job model.