Logitech

Digital Marketing Specialist

Doral, Florida - USA

Sponsorship not specifiedDetected 8 days ago

SEOSEMGoogle AdsGoogle AnalyticsLeadershipCollaboration

About the role

This role is part of the sales and marketing organization.
We are a multi-country region across Latin America, covering both the North and South Cone.

Design, build, and maintain our social media presence across relevant platforms.
Identify trends and insights, and optimize spend and performance based on the insights.
Collaborate with internal teams to create landing pages and optimize user experience.
We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design.

Proven working experience in digital marketing, preferably within the consumer electronics or retail industry.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
Experience in optimizing landing pages and user funnels.
Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics).
Experience in setting up and optimizing Google Adwords campaigns.
Bachelor's degree in Marketing or a related field.
If you feel you are the right candidate for the opportunity, we strongly recommend that you apply.

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Brainstorm new and creative growth strategies.
Plan, execute, and measure experiments and conversion tests.
Utilize strong analytical capability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Collaborate with agencies and other vendor partners.
This includes planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

This position offers an annual base salary typically between $ 102,000 and $ 133,000

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future.
We believe that good health means more than getting medical care when you need it.

We are a multi-country region across Latin America, covering both the North and South Cone. Our key markets include Argentina, Chile, Peru, Colombia, Costa Rica, and Guatemala.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.

This listing is sourced directly from Logitech's careers page and normalized into a canonical job model.