Gleanwork

Senior Manager, Lifecycle Marketing Operations

Mountain View, CA · Senior

Sponsorship not specified$190k-$225kDetected 62 days ago

GitLLMsAgentic AIComplianceHubSpotSalesforceMarketoLead GenerationZendeskCommunicationMicrosoft Teams

About the role

You'll sit at the intersection of demand generation, SDRs, and marketing operations, ensuring our most strategic campaigns are built correctly, launched on time, and instrumented for clear, trusted reporting.
Serve as the real-time operational counterpart to Demand Gen and SDR leaders during key launches (e.g., content updates, last‑minute list changes, routing or SLA tweaks).

Own end‑to‑end build, launch, and QA for Tier 0 and other high‑impact campaigns (product drops, strategic webinars, flagship events, ABM programs, partner campaigns) in Marketo and Salesforce.
Maintain and improve lead lifecycle flows, campaign membership rules, and key operational workflows that affect pipeline measurement and SDR follow-up.
Own the MarTech stack that supports lead generation and follow-up (e.g., Marketo, Goldcast, LeanData etc).
Contribute to cross‑functional initiatives that improve the end‑to‑end revenue engine (e.g., lead prioritization, routing enhancements, new scoring models, attribution updates).
Glean is seeking a strategic and process-oriented Senior Manager, Lifecycle Marketing Operations to own end-to-end campaign execution, measurement, and quality for our highest‑impact go‑to‑market programs.
Own the campaign architecture across Marketo and Salesforce for your scope: program templates, channel and SFDC campaign types, UTMs, statuses, and success definitions.
As part of the interview process, you'll complete a brief AI-focused exercise or discussion so we can understand how you think about, design, and use AI to drive impact in your role.
Depending on your location, the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), or other privacy laws may regulate the way we manage the data of job applicants.

You'll ship agentic capabilities on an open, extensible stack, with the craft and care required for enterprise trust, as we bring Work AI to every employee, in every company.
5+ years in Marketing Operations, Campaign Operations, or Demand Gen operations roles in B2B SaaS.
Feel free to reference any tools, platforms, or workflows you use today - prior Glean experience isn't required.
By submitting your application, you are agreeing to our use and processing of your data as required.

Certain roles may be eligible for variable compensation, equity, and benefits.
We offer a comprehensive benefits package including competitive compensation, Medical, Vision, and Dental coverage, generous time-off policy, and the opportunity to contribute to your 401k plan to support your long-term goals.
When you join, you'll receive a home office improvement stipend, as well as an annual education and wellness stipends to support your growth and wellbeing.
The standard base salary range for this position is $190,000 - $225,000 annually.
Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience.

Certain roles may be eligible for variable compensation, equity, and benefits.
When you join, you'll receive a home office improvement stipend, as well as an annual education and wellness stipends to support your growth and wellbeing.
We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization.

This listing is sourced directly from Gleanwork's careers page and normalized into a canonical job model.