Kinsmen Group

Marketing Specialist

Houston, TX

Sponsorship not specifiedDetected 20 days ago

CanvaProject ManagementSalesforceCRMOutbound SalesCustomer SuccessLeadershipCommunicationPublic SpeakingOrganizational SkillsMicrosoft Office

About the role

Reporting directly to the VP of Sales & Marketing, this individual will play a key role in driving go-to-market execution, strengthening brand presence, coordinating campaigns, and supporting revenue-generating initiatives.

Create and manage marketing assets, including presentations, one-pagers, social content, case studies, and event materials that reflect Kinsmen's commitment to excellence.
Work closely with the BDR team to support outbound campaigns, messaging, and sequence coordination.
Build and manage outbound sequences in Overloop in alignment with sales initiatives.
Maintain ZoomInfo data quality and campaign targeting support.
Coordinate Salesforce campaign reporting and own marketing KPI dashboards.
Track and report weekly marketing KPIs to support pipeline visibility and revenue forecasting.
Coordinate and support trade shows, webinars, partner initiatives, and strategic marketing efforts.
Support public relations efforts, including press releases, award submissions, partner announcements, and media outreach coordination.
Manage branded merchandise strategy, sourcing, and inventory to support events, customer engagement, and brand visibility.

Pursue Excellence
Act with Integrity
Enjoy the Journey.
If this sounds like you-you'll feel at home here.
Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
Experience with CRM systems and campaign tracking (Salesforce preferred).
Hands-on experience with Canva, Overloop, ZoomInfo, Aircall, and LinkedIn (preferred).

Partner with Customer Success to coordinate and promote the annual KINECT customer event.

This listing is sourced directly from Kinsmen Group's careers page and normalized into a canonical job model.