VelocityEHS
GTM Communication & Enablement Manager
US
Sponsorship not specified$77k-$99kDetected 3 days ago
SalesforceCRMSalesOutbound SalesCustomer SuccessLeadershipCommunicationWriting
About the role
- VelocityEHS is seeking a GTM Communication & Enablement Manager to join our Product Marketing team.
- This is a hands-on individual contributor role responsible for helping execute go-to market strategies through clear outbound communication, practical enablement, and strong cross functional coordination.
- You will help ensure customer-facing teams understand what we are taking to market, why it matters, who it is for, and how to use the messaging in real conversations.
Responsibilities
- You do not need to define the overall GTM strategy, but you should be able to translate strategy into practical field-ready materials that help teams drive pipeline, expansion opportunities, and consistent market execution.
- Partner with Product Marketing to ensure outbound messaging reflects approved GTM strategy, buyer pain points, competitive differentiation, product value, and customer outcomes.
- Adapt core messaging for different customer-facing motions, including prospecting, cross sell, upsell, renewal support, event follow-up, product launch outreach, and campaign specific pipeline generation.
- Maintain consistency across outbound communication so customer-facing teams are aligned on how VelocityEHS communicates value to the market.
- Coordinate and support enablement sessions that help BDRs, Sales, and Customer Success teams understand and effectively use outbound messaging and GTM materials.
- Build practical enablement resources such as messaging guides, sequence briefs, rep ready talk tracks, FAQs, persona summaries, objection-handling documents, and quick reference materials.
- Partner with Sales Enablement, Revenue Marketing, Sales Leadership, Customer Success, and Product Marketing to reinforce GTM priorities and ensure teams are prepared to execute.
- Gather feedback from BDRs, sellers, CSMs, and frontline leaders to identify where messaging is resonating, where teams need more support, and where enablement materials can be improved.
- Support the creation, organization, launch, and maintenance of outbound sequence content in partnership with BDR/Sales teams and Revenue Operations.
- Maintain a library of approved outbound messaging assets so teams can easily find and use the right messaging at the right time.
Compensation
- $77k-$99k
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