c/side
Product Marketer
San Francisco - on site
Sponsorship not specifiedDetected 61 days ago
JavaScriptDistributed SystemsFull-Stack DevelopmentLLMsA/B TestingSEOHubSpotGoogle AnalyticsCommunication
About the role
- We're looking to expand our GTM team with a forward thinking full-stack marketer.
- Owning top of funnel, SEO, GEO, product releases, content and taking initiative on new marketing channels.
Responsibilities
- Draft, implement and improve top of funnel strategies. Get leads flowing!
- Build, optimize, and scale multi-channel marketing campaigns across LinkedIn, Google, TikTok, Reddit, newsletters, and emerging platforms. SEO, SERP, LLM discoverability, Ads...
- Own reporting: develop dashboards, run A/B tests, and translate metrics into actionable insights
- Own the tech stack for GTM automation, creating systems that reduce inefficiencies and improve outcomes
- Design, run, and analyze iterative growth experiments across the entire funnel: acquisition, activation, retention, and expansion
- Automate lead scoring, account prioritization, and personalized outreach to maximize conversion rates
- Instrument and maintain our analytics stack (GA4, PostHog, HubSpot, SEMrush, etc.) to provide a single source of truth on performance
- Partner with GTM & Product to launch self-serve onboarding flows and product-led virality loops
- Craft technical, value‑first narratives that resonate with security engineers & compliance leads.
- Ability to evaluate and adopt new tools to maintain a competitive edge
Requirements
- You have experience achieving a lot with little.
- Experience with tools like Clay, HubSpot, Email delivery, etc..
Nice to have
- 3+ years driving growth for B2B SaaS (security or developer tooling preferred) with a clear track record of pipeline and revenue impact.
- Ideally a mix of working at larger companies and smaller companies.
Compensation
- 3+ years driving growth for B2B SaaS (security or developer tooling preferred) with a clear track record of pipeline and revenue impact. Ideally a mix of working at larger companies and smaller companies.
- You have experience achieving a lot with little. If you managed millions in ad-spend, that will not impress us here.
- Experience with tools like Clay, HubSpot, Email delivery, etc..
- Ability to evaluate and adopt new tools to maintain a competitive edge
- Analytical to the core and comfortable building dashboards and explaining the "why" behind the numbers
- Experimentation mindset; you default to hypothesis → test → iterate and openly share wins and failures
- Market rate salary (seed stage)
Benefits
- Constantly learning and developing better, we grow together
- Take what you need PTO
Company info
- Build automated lifecycle campaigns (email, in-app, Pylon) that convert free customers to paying, retained customers
This listing is sourced directly from c/side's careers page and normalized into a canonical job model.