Asurion
VP, Growth
US-Work at Home · Vp
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About the role
- We are hiring a VP of Growth to build and scale Asurion's growth team and engine from the ground up. Asurion services have a tremendous reach of over 200 million subscribers, and we are at the infliction of redefining our growth strategies as Asurion evolves from a device protection provider into the lifecycle technology care platform for connected home.
- This leader will define and operationalize how Asurion acquires, monetizes, and retains customers across the entire lifecycle embedded in digital, retail, tech support, and partner channels. You will build a new growth function within the product organization and partner closely with commercial leadership, call-center and field operations leadership, and
Responsibilities
- Build, maintain and execute on a growth roadmap that is based on experimentation and A/B testing, leaning heavily on the scalable efficiencies of new AI tools and capabilities
- Partner with product teams to integrate growth directly into customer-facing experiences (e.g., Asurion Tech Care application, Asurion.com and voice/bot customer engagement surfaces)
- Drive upsell and cross-sell performance - including freemium-to-paid conversion, single-device to household expansion, and premium tier upgrade
- Lead growth programs across existing partner channels, closely partnering with the channel leaders, commercial teams, and pricing function.
- Design lifecycle engagement strategies across onboarding, value delivery, and retention
- Build a culture and infrastructure for rapid experimentation (A/B testing, iteration loops)
- Hire and develop a high-performing growth team across product, analytics, and lifecycle disciplines
- You will build a new growth function within the product organization and partner closely with commercial leadership, call-center and field operations leadership, and broader product development organization, turning everyday customer interactions into compounding growth opportunities.
- B2B2C operating experience - understanding how to drive consumer outcomes through and alongside enterprise partner channels
- Cross-functional integrator - able to operate as a genuine partner to Product, Engineering, Data, Client Success, Commercial and Operations
Requirements
- 12+ years in growth, product, or digital roles - including 5+ years leading growth functions at meaningful scale in subscription or recurring revenue businesses
- Deep experience with product-led growth, lifecycle management, and monetization strategies, subscription and membership models
- Hands-on experience with newly evolving AI-tooling and capabilities for growth playbooks
- Proven ability to operate in complex, cross-functional environments and influence without direct ownership
Company info
- We are hiring a VP of Growth to build and scale Asurion's growth team and engine from the ground up.
- Asurion services have a tremendous reach of over 200 million subscribers, and we are at the infliction of redefining our growth strategies as Asurion evolves from a device protection provider into the lifecycle technology care platform for connected home.
- This leader will define and operationalize how Asurion acquires, monetizes, and retains customers across the entire lifecycle embedded in digital, retail, tech support, and partner channels.
This listing is sourced directly from Asurion's careers page and normalized into a canonical job model.