Pigment

Head of Brand Marketing

San Francisco or New York · Exec · Contract

Sponsorship not specifiedDetected 35 days ago

SnowflakeBrand StrategyProcurementPerformance ManagementResearchLeadership

About the role

Pigment is looking for a Head of Brand Marketing to serve as a key architect of our brand's long-term evolution.
You'll be the senior leader most responsible for what Pigment feels like in a keynote, on a billboard, in a product launch film, on a t-shirt at a conference.
It's a compounding advantage: the reason a great engineer or sales leader joins us over a competitor, the reason a CFO remembers our name in a procurement meeting, the reason a journalist picks up our story.

You'll build a brand with a real point of view. Not one that hedges toward consensus.
You'll own Pigment's visual and creative identity. That means making calls on direction and driving consistency in execution across every customer touchpoint.
Own the development and governance of naming and nomenclature across products and experiences, ensuring a clear, consistent, connected brand system
Lead the creation of compelling brand stories, campaigns, and narratives that emotionally connect users with Pigments purpose.
You lead the in-house creative team: You are responsible for their development, their creative output, and the culture of the team. You set the quality bar and you hold it.
You also personally build. Depending on the week, that means designing a campaign asset, writing a brand narrative section, or art-directing a shoot.
Use AI as an operating principle to drive efficiencies and scale but not at the expense of producing lower quality outputs.
You drive the operating model for how creative work gets reviewed, who provides input at which stage, and where final approval sits.
You own Agency and freelance relationships at strategy and execution level, managing iterative design development across multi-stakeholder projects and synthesizing internal feedback and direction

You have defined and led a brand at a B2B company, ideally SaaS.
You have run agency relationships, not just managed them.
You know the difference between directing an agency and supervising one.
You can present brand rationale at board level, take input from the CEO
You are AI-fluent in practice.
10 years of experience in brand strategy (in-house or agency) with at least 3 years owning brand direction at a company with a defined visual identity
Experience within a high-growth B2B or SaaS environment and a portfolio of B2B or enterprise brand work, including work you personally made
A track record of managing creative agency relationships

This may include verification of employment history, education, and, where legally permitted, criminal records.
You define how we track brand health: distinctiveness, awareness, branded search trends, and influence.

We can only win as a team.
We are all founders and do the right thing for our peers, Pigment customers, partners, and the planet
We are biased towards action.
Every action leads to learning and these learnings get us one step closer to our mission
We are generous with our feedback, open to change our views and we approach it with empathy knowing everyone is trying to do the best for Pigment
We conduct background checks as part of our hiring process, in accordance with applicable laws and regulations in the countries where we operate.
We are committed to enabling everyone to feel included and valued at the workplace.

This listing is sourced directly from Pigment's careers page and normalized into a canonical job model.