Expedia Group

Expedia Group

Director, Integrated Marketing

Austin Domain 11 - HomeAway, USA · Director

Sponsorship not specified$208k-$291kDetected 11 hours ago
Brand StrategyCRMRecruitingLeadership

About the role

  • Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy.
  • The total cash range for this position in Austin is $207,500.00 to $290,500.00.
  • Employees in this role have the potential to increase their pay up to $332,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.

Responsibilities

  • Drive the rollout of visual identity systems and retail toolkits that bring the brand blueprint to life across channels, in close partnership with creative, brand design, and cross-functional stakeholders.
  • Own the strategy and execution of retail and commercial campaigns, including global sales, regional limited-time offers, product and commercial launches, and always-on messaging.
  • Build global integrated campaign plans and messaging frameworks that help Expedia respond quickly to market opportunities, seasonal retail moments, launch needs, and evolving business priorities.
  • Partner cross-functionally with Product, Merchandising, TEaL, Legal, regional markets, and channel owners to align messaging, creative development, campaign readiness, and business outcomes.
  • Use data, testing, and performance insights to optimize campaigns and scale repeatable ways of working across commercial and lifecycle marketing programs.
  • Lead and develop a high-performing team, balancing strategic leadership with hands-on direction in a fast-moving, highly matrixed environment.
  • Strong operator who can move between long-term brand building and near-term commercial delivery.
  • A strong people leader who can coach teams, build clarity, and create momentum in complex, evolving environments.

Requirements

  • A strategic and commercially savvy marketing leader with deep experience across integrated marketing, brand strategy, campaign development, and lifecycle or CRM marketing.
  • Proven ability to translate business priorities into clear messaging, scaled campaign programs, and compelling customer-facing experiences.
  • Experience leading global or multi-market integrated marketing programs.
  • Experience across retail moments, promotional campaigns, product or feature launches, and always-on marketing.
  • Experience with loyalty strategy, CRM planning, and member engagement programs.
  • Familiarity with travel, e-commerce, marketplace, or consumer technology businesses.

Nice to have

  • Preferred experience

Compensation

  • $208k-$291k

Equal opportunity

  • Expedia is committed to creating an inclusive work environment with a diverse workforce.
  • This employer participates in E-Verify.
  • The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
  • All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law.

Visa & Work Authorization

  • The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

This listing is sourced directly from Expedia Group's careers page and normalized into a canonical job model.