NBCUniversal

Senior Product Manager, Programmatic Demand

New York, NEW YORK, United States · Senior

Sponsorship not specified$140k-$175kDetected 22 days ago

Data EngineeringComplianceProduct ManagementProduct StrategySignal ProcessingEpicLeadershipCommunicationCollaborationProblem Solving

About the role

A key focus area will be live event monetization, where concurrency, DSP behavior, and system constraints introduce complex demand-side challenges that require structured, product-led solutions.

Design and build scalable solutions (tools, workflows, automation) to analyze and optimize auction performance across bid rate, win rate, fill, pacing, and timeouts
Partner with Engineering to implement systems that continuously improve demand efficiency and revenue outcomes
Drive development of product solutions to increase stability, scalability, and performance in high-concurrency environments
Partner cross-functionally and externally to ensure platform and partner readiness for tentpole events
Improve how platform settings (e.g., in FreeWheel and partner DSPs) translate into predictable demand performance
Partner Integrations & Performance
Identify systemic partner performance issues and drive long-term solutions (vs. one-off fixes)
Inform product strategy based on partner capabilities, limitations, and evolving DSP behavior
Product Development & Testing: Own requirements and validation for demand optimization features and experiments
Issue Resolution: Lead root cause analysis and improve systems/processes to prevent recurring issues

Experience implementing and validating measurement and data pipelines, with a focus on ensuring consistency and accuracy across platforms (e.g., bid requests, attribution, viewability, IVT, and delivery metrics)
Solid working knowledge of privacy regulations and industry signals (e.g., CCPA, GDPR, GPP, ATT, COPPA), and their implications for data usage, identity resolution, targeting, and measurement in a programmatic context
Experience understanding identity and user signals (e.g., device IDs, platform identifiers, consent signals) to enable privacy-compliant audience targeting and optimization
Strong analytical and problem-solving skills, with experience diagnosing performance gaps, data discrepancies, and system inefficiencies, and driving root-cause resolution in production environments
Minimum of 3+ years of product management experience, preferably within digital advertising, ad tech, or data-driven platforms
experience in CTV, streaming, or programmatic demand strongly preferred

Identify performance gaps and system constraints in live event auctions (e.g., scaling limits, DSP throttling, timeout behavior)
Define product-driven approaches to deal structure, configuration standards, and optimization across PG and PMP
Productize best practices to reduce inefficiencies and variability in deal execution

$140,000 - $175,000 (bonus eligible)
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.
You can submit your request to AccessibilitySupport@nbcuni.com.

ithout regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership i

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