Airwallex

Airwallex

Senior Manager, Startup Marketing

US - San Francisco · Senior

Sponsorship not specifiedDetected 27 days ago
Full-Stack DevelopmentEmail MarketingSalesforceMarketoGrowth MarketingOutbound SalesCommunication

About the role

  • The Marketing team at Airwallex is the growth engine driving brand dominance and hyper-scale customer acquisition globally.

Responsibilities

  • This is a high-autonomy, 0-to-1 role where you will own the end-to-end, integrated go-to-market strategy and execution for attracting, nurturing, and driving pipeline from high-growth startups.
  • Own Go-to-Market Planning: Operate as a true full-stack marketer and own the go-to-market strategy, execution, and launch of multi-touch, integrated demand-generation campaigns that position Airwallex as the default financial stack for founders, directly tied to pipeline and revenue targets.
  • Build Awareness & Community: Build our presence within the tech ecosystem by developing and scaling partnerships with VCs, accelerators, and founders by designing and executing exclusive experiences that enable high-impact face-to-face interactions (Founder Dinner Series, VC community events, tactical workshops at VC partner firms, etc).
  • Scale Digital Engine: Own and scale our monthly startup digital footprint across owned and paid channels, including lifecycle (startup newsletter), events (webinars), and a variety of paid (LinkedIn, founder newsletters, Reddit, YouTube).
  • Activate Influencers & Advocates: Identify, cultivate, and manage relationships with key startup influencers, operators, and high-profile founders to amplify the Airwallex story and drive organic network effects.
  • Quickly Convert Pipeline: Architect, write, and deploy automated email nurture programs and targeted, high-velocity outbound email campaigns designed to convert ecosystem awareness into active program interest with zero latency.

Requirements

  • You have a history of owning the full funnel, with direct accountability for KPIs like program enrollments, measurable pipeline, and revenue metrics.
  • Flawless Relationship Management: Exceptional interpersonal and communication skills, with the executive presence required to confidently engage with top-tier VC partners, startup founders, and industry influencers.

Nice to have

  • Fintech or Developer Ecosystem Background: Prior experience driving startup acquisition or developer relations specifically within fintech, payments, or high-growth B2B SaaS.
  • Existing VC/Founder Network: An established network within the Silicon Valley, NYC, or broader North American startup and venture capital ecosystems.
  • Growth Tech Stack Mastery: Advanced proficiency with modern marketing tech stacks (e.g., Salesforce, Marketo, Outreach, and analytics tools) to independently launch, track, and optimize campaigns.
  • APPLICANT SAFETY POLICY: FRAUD AND THIRD-PARTY RECRUITERS
  • Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s).
  • Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.
  • Airwallex is proud to be an equal opportunity employer.

Skills

  • All official communication will come from an @airwallex.com http://airwallex.com email address.
  • Please apply only through careers.airwallex.com http://careers.airwallex.com or our official LinkedIn page.
  • Airwallex does not accept unsolicited resumes from search firms/recruiters.

Company info

  • We don't just run campaigns; we build the market playbook for the future of global financial infrastructure.
  • Operating in a hyper-growth, fast-moving fintech environment, we leverage data-driven insights and bold, creative strategies to ensure Airwallex disrupts and leads the market.
  • Our team is a high-octane group of builders passionate about telling the Airwallex story, moving the needle, and executing at the highest level to support our explosive global growth.

Equal opportunity

  • We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent.
  • We don't regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions.
  • If you have a disability or special need that requires accommodation, please let us know.

Visa & Work Authorization

  • Rowe Price, Visa, Mastercard, Robinhood Ventures, Sequoia, Salesforce Ventures, DST Global, and Lone Pine Capital, Airwallex is leading the charge in building the global payments and financial platform of the future.
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This listing is sourced directly from Airwallex's careers page and normalized into a canonical job model.