Capsa
Head of Marketing
New York City
Sponsorship not specifiedDetected 48 days ago
Design SystemsCadenceResearchCommunication
About the role
- The product excels, the customers are referenceable, and the GTM team is scaling.
- What's missing is a marketing function that can compound demand, sharpen the story, and make Capsa unmissable to every fund we want as a customer.
- What Capsa stands for, who it's for, and why it matters.
Responsibilities
- Private capital funds have to find potential investments, research and analyse them thoroughly, monitor them over time, drive improvements, and decide when to buy and sell.
- We're focused, ambitious, and obsessed with building a category-defining company.
- Define how Capsa shows up to the market, and build the marketing engine that turns fast growth into hyper growth.
- You'll set the strategy, build the team, and partner with the CEO and CRO on how Capsa is positioned, how we generate demand, and how the brand earns the right to be the category leader in private capital.
- You will inherit a strong Marketing Associate and you'll have real budget and runway to build from there.
- Team and operating model. Build the team behind you. Set the cadence, the budget rhythm, and the working relationship with sales and product.
- Define the function. First senior marketing hire at a category-defining AI company. Build it, don't inherit it.
Requirements
- New York (Right to work in the US required)
- 8+ years in B2B SaaS marketing.
- You know what this stage looks like because you've been there.
- You can take a complex idea (technical or otherwise) and turn it into a narrative that earns attention.
- You can write a board narrative and a launch email in the same day.
- You walk in with conviction about what good looks like, and you can defend your plan.
Benefits
- Meaningful equity in a company growing 15x year on year.
Company info
- Founder voice. Work directly with the founders to shape the public-facing message and positioning of a category-defining AI company. You're the partner who turns conviction into communication.
- The measurement model. Reach, engagement, brand affinity, pipeline influence. Targets that mean something, reported in a rhythm the company can trust.
- Historically, these processes have run on people, we are building the AI Operating System that will run them in the future.
- Brand and presence. Website, design system, social, PR, owned events, executive briefings. The parts of the experience customers and candidates feel before they ever talk to us.
This listing is sourced directly from Capsa's careers page and normalized into a canonical job model.