BambooHR

BambooHR

VP, Revenue Marketing

Utah | Hybrid · Vp · Contract

Sponsorship not specifiedDetected 2 days ago
A/B TestingGrowth MarketingPerformance MarketingSalesPipeline ManagementOutbound SalesForecastingEmployee RelationsHRISLeadershipCommunicationProblem SolvingMentoring

About the role

  • Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week.
  • Additionally, employment with BambooHR is contingent on passing both a background and credit check.
  • We're leaning into intelligent tools to streamline our workflows, giving us more time for high-impact innovation.

Responsibilities

  • Lead and develop leaders and teams across Web, Lifecycle Marketing, Performance Marketing, and Mid-Funnel & Channel Programs.
  • Recruit, hire, develop, and retain high-performing marketing talent.
  • Oversee department planning, resource allocation, organizational design, and budget management.
  • Own BambooHR's revenue marketing strategy and pipeline generation performance across the full customer acquisition funnel.
  • Lead BambooHR's transition from a traditional inbound-led demand model to a diversified, AI-first revenue generation engine.
  • Develop and execute strategies that improve performance across mid-funnel and bottom-funnel conversion points, including nurture, outbound, partner-generated pipeline, paid media, and lifecycle programs.
  • Define and implement the organization's AI-powered demand generation strategy, leveraging emerging technologies, automation, predictive analytics, and agentic workflows to improve efficiency and effectiveness.
  • Partner closely with Sales, SDR, Partnerships, Revenue Operations, and Product leaders to improve funnel conversion, pipeline velocity, and revenue outcomes.
  • Drive adoption of modern revenue technologies and AI-enabled workflows that improve how marketing teams operate, execute, measure, and scale.
  • Lead development of BambooHR's future-state demand generation capabilities, including AI-mediated discovery, emerging growth channels, partner ecosystems, and scalable outbound programs.

Requirements

  • 12+ years of progressive experience in demand generation, revenue marketing, growth marketing, or related leadership roles.
  • Proven experience leading revenue marketing organizations within B2B SaaS or other high-volume B2B environments.
  • Deep expertise in modern marketing technology, revenue operations, marketing automation, attribution, analytics, and demand generation systems.
  • Strong understanding of how AI is transforming buyer behavior, digital discovery, customer acquisition, and revenue generation.
  • Experience leading organizations through significant transformation, organizational change, and evolving market conditions.
  • Experience with AI-search visibility, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), or emerging discovery channels.
  • Experience with self-service, product-led growth, or digital commerce models.

Nice to have

  • Bachelor's degree in Marketing, Business, Communications, or a related field required.
  • MBA or advanced degree not required, but a plus.

Compensation

  • Manage annual marketing investments exceeding $50M and ensure disciplined allocation of resources against company objectives.

Benefits

  • Establish forecasting rigor, pipeline management processes, and performance reporting that provide executive visibility into pipeline health, risks, and opportunities.
  • Comprehensive health, life, and disability insurance
  • Generous leave policies that include 4 weeks of vacation, 12 company holidays, parental leave, and volunteer time off so you can enjoy quality of life

Company info

  • At BambooHR, we're building something different: we're building a people intelligence platform that transforms HR and sets people free to do great work!
  • We're a proven market leader driving innovation while building lasting success through thoughtful, sustainable growth.
  • Here, you'll find a place that champions growth: both professional and personal, both individual and collective.
  • We invest in potential, giving you the space to stretch your capabilities and turn good ideas into reality while providing the safety net of a supportive, values-driven culture.
  • Our approach combines meaningful work with meaningful lives, offering competitive benefits, professional development, and the flexibility to thrive both in and outside the office.
  • What sets us apart isn't just what we do, but how we do it: with openness, integrity, and a shared commitment to doing the right thing.
  • Join us in creating HR software that makes work better for everyone, while we make work better for you.
  • BambooHR is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations throughout the hiring process.
  • If you would like to request accommodations, please let your recruiter know.
  • BambooHR is An Equal Opportunity Employer--M/F/D/V
  • Because our team members are trusted to handle sensitive information, we require all candidates that receive and accept employment offers to complete a background check before being hired.
  • Our process utilizes AI as an assistant to efficiently process and analyze candidate data.
  • Recruiters and hiring managers maintain full oversight and accountability, ensuring that all final selection and rejection decisions are human-made and based solely on objective job qualifications.
  • See our AI Guidelines for Candidates for details on how BambooHR uses AI in recruiting, how we expect candidates to use AI, and what is not allowed.
  • with openness, integrity, and a shared commitment to doing the right thing.

This listing is sourced directly from BambooHR's careers page and normalized into a canonical job model.