Lavendo
Founding GTM, AI Equipment Technology (SF)
San Francisco
Sponsorship not specified$80k-$100kDetected 23 days ago
Agentic AIEmail MarketingHubSpotSalesforceCRMSalesNegotiationOutbound SalesLeadershipCommunication
About the role
- 100,000+ equipment dealers and rental companies across North America.
- A market that software has barely touched.
- Just you, the founder, and a massive market that's wide open.
Responsibilities
- Drive demand generation: Cold calls, LinkedIn outreach, email campaigns, and trade show attendance - targeting equipment dealers and rental companies across North America
- Own the full sales cycle: First call, discovery, demo, negotiation, and close - independently, start to finish
- Build the playbook - document what works, systematize the motion, and create the foundation that the next sales team will run on
- Own the CRM - keep HubSpot/Salesforce clean and your pipeline honest
- This is the first GTM hire at a YC-backed AI startup - meaning you own the revenue motion from day one: cold outbound, demos, negotiation, close.
- Get in the field (1-2x/month) to meet customers, walk trade show floors, and build relationships with the people actually running these businesses
- You identify the target, build the sequence, pick up the phone, and go.
- Heavy outbound, field travel, building from zero.
- You want to build something.
- You'll work directly with the founder and have the opportunity to engage with the company's investors, including a seasoned operator with deep experience building and scaling sales organizations.
Requirements
- 2-5 years in B2B sales as a BDR/SDR or early AE (no closing experience required!) - ideally at a startup where you had to figure it out with no playbook and no brand name opening doors for you
- You can show your numbers - calls per day, meetings booked per week, pipeline generated from scratch.
- You are not fighting for market share in a crowded category - you're opening a new one.
Nice to have
- You don't wait to be told what to do.
- High agency isn't a buzzword here - it's a survival skill.
- You love the grind.
- That's not a downside of this job - it's the job.
- And you're into it.
- You speak operator.
- You understand how equipment dealers and rental company owners think, what they care about, and how to earn their trust.
- The first GTM hire writes the playbook.
Compensation
- $80k-$100k
Benefits
- You've sold to real businesses - restaurants, home services, dental clinics, manufacturers, equipment dealers, or similar "non-tech" operators.
- Early-stage equity.
Company info
- Our client is a YC-backed AI startup operating at the intersection of artificial intelligence, industrial SaaS, and equipment technology.
- With their team based in San Francisco's South Park neighborhood, they are a small, fast-moving founding team targeting one of the most underserved markets in North America.
- Hundreds of thousands of equipment dealers and rental companies - the people who keep construction sites running, farms operating, and industrial fleets moving - are being left behind by software.
- Our client is changing that by deploying AI agents that work 24/7 to help these businesses respond faster, sell more, and maximize fleet utilization.
- The platform plugs directly into a dealer's existing tech stack to handle sales inquiries, rental requests, service follow-ups, CRM updates, and outbound communications - all without adding headcount.
- This is not a pre-revenue idea.
- There is real product-market fit, paying customers, and a massive greenfield market ahead.
- And you're the first one in.
- No SDR to hand you leads.
- Lavendo partners with startups and high‑growth companies to help them hire top‑tier sales, GTM, and technical talent.
- This role is with one of our clients; we'll share full details about the company and interview process as we get to know you and confirm mutual fit.
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