Noctrixhealth

Noctrixhealth

Head of Marketing

Pleasanton, CA

Sponsorship not specifiedDetected 31 days ago
Product ManagementStakeholder ManagementSEOSEMBrand StrategyCRMPerformance MarketingLead GenerationForecastingMedical DevicesResearchLeadershipCommunicationDemand Planning

About the role

  • Noctrix Health is redefining the treatment of chronic neurological disorders with clinically validated therapeutic wearables.
  • Our team of medical device specialists, neuroscientists, and consumer electronics engineers is dedicated to delivering prescription-grade therapy with an outstanding user experience.
  • We have pioneered the world's first drug-free wearable therapy, clinically proven to alleviate symptoms in adults with drug-resistant Restless Legs Syndrome (RLS).

Responsibilities

  • Develop and execute integrated marketing strategies aligned with corporate, commercial, and product objectives
  • Lead all go-to-market planning and execution for product launches, including clinical, provider, and consumer-facing campaigns
  • Partner closely with Product Management, Sales, Clinical Affairs, and Commercial Operations to optimize market adoption and customer engagement
  • Drive customer acquisition and revenue growth through scalable omnichannel marketing programs
  • Develop and execute demand generation programs that increase awareness, engagement, lead generation, and conversion
  • Lead market research, customer segmentation, competitive analysis, pricing strategy, and demand forecasting initiatives
  • Build and optimize marketing technology infrastructure, analytics frameworks, automation platforms, and reporting capabilities
  • Lead public relations, corporate communications, thought leadership initiatives, and crisis communication strategies
  • Build, mentor, and lead a high-performing marketing organization across brand, growth, digital, communications, and product marketing functions
  • Manage external agencies, strategic partners, vendors, and consultants to maximize marketing effectiveness

Requirements

  • Strong expertise in brand strategy, demand generation, performance marketing, product marketing, and customer lifecycle management
  • Experience managing significant marketing budgets and measuring performance against business objectives
  • Experience with marketing technology platforms, CRM systems, marketing automation tools, and analytics solutions
  • Bachelor's degree required

Nice to have

  • MBA or other advanced degree preferred
  • Experience leading marketing organizations through rapid growth, product launches, and category creation efforts

Compensation

  • >$240,000 (commensurate to experience) per year + Annual performance bonus
  • Develop annual marketing plans, budgets, and resource allocation strategies that support business objectives

Benefits

  • Be part of our mission to transform healthcare, improve lives, and drive meaningful change with Noctrix Health.
  • We are seeking a visionary and results-driven Head of Marketing to lead Noctrix Health's global marketing strategy and execution.
  • The ideal candidate brings deep expertise in direct-to-consumer (DTC) marketing, healthcare marketing, and commercial strategy within regulated industries.
  • This role will architect Noctrix Health's go-to-market strategy, establish a market-leading brand, and drive the next phase of commercial growth as the organization expands.
  • Develop content strategies and campaigns that position Noctrix Health as a category-defining leader in neurological health and wearable therapeutics
  • Summary of benefits provided

This listing is sourced directly from Noctrixhealth's careers page and normalized into a canonical job model.