Hims AND Hers

Director, Category Management, Hers

US Remote · Director · Full-time

Sponsorship not specifiedDetected 8 days ago

Data VisualizationPharmacy PracticeFDA RegulatoryLeadership

About the role

This is a builder's seat at the center of our membership model.
Hers isn't a set of one-time transactions
it's a healthcare membership platform where value compounds through retention and cross-category adoption.

You'll be the strategic lead on these end-to-end, with growth and ops partners behind you and a clear runway to grow into a GM running your own category.
You'll lead across clinical, pharmacy, regulatory, product, growth, analytics, and operations, bringing the rigor to defend every decision on the numbers and the speed to ship, learn, and iterate.
Own the Category's Biggest Levers
Own the unit economics behind them: CAC, LTV, ARPU, submit-to-subscriber (S2S), and contribution margin.
Drive Growth & Retention
Partner with growth and lifecycle teams to lift acquisition, S2S conversion, and retention across the funnel.
Build pricing, bundling, and merchandising strategies that protect margin and LTV.
Build repeatable playbooks, not one-off fixes.
Own the Customer Experience
Deliver an end-to-end experience that is premium, empathetic, and destigmatizing - clinical rigor without clinical coldness.

Size and prioritize initiatives - frame the opportunity, score trade-offs (impact vs. effort, must-have vs. nice-to-have), and bring a clear recommendation on what gets built and when.
Turn single-treatment buyers into multi-specialty members through cross-sell and long-term engagement.
Identify, prioritize, and launch new treatments, SKUs, and programs - business case to forecast to go-live.
Work with clinical and pharmacy teams to bring therapies to market safely and fast.
Pressure-test the journey as a customer would, from first touch through fulfillment and ongoing care.
Pair qualitative insight with hard data to close experience gaps.
Be the go-to leader for your initiatives, aligning clinical, regulatory, product, growth, analytics, pharmacy, and operations.
Set clear priorities and success criteria

Competitive salary & equity compensation for full-time roles
Unlimited PTO, company holidays, and quarterly mental health days
Comprehensive health benefits including medical, dental & vision, and parental leave
Employee Stock Purchase Program (ESPP)
401k benefits with employer matching contribution
We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging.
Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability.
Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health.
We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery.
By normalizing health & wellness challenges and innovating on their solutions, we're making better health outcomes easier to achieve.
DTC, telehealth, or consumer health experience.
Regulated healthcare products, pharmacy operations, or compounding experience.
For information on the company's outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals http://www.hims.com/careers-professionals.

it's a healthcare membership platform where value compounds through retention and cross-category adoption. You'll be measured on the long-term, multi-specialty value your customers generate as members - not just on acquisition.
You'll be measured on the long-term, multi-specialty value your customers generate as members - not just on acquisition.
We're looking for a Director, Category Management to own the initiatives that decide whether a Hers category wins - the biggest levers on the P&L, like acquisition, retention, and new-treatment launches.

If you need assistance or an accommodation due to a disability, please contact us at accommodations@forhims.com and describe the needed accommodation.
Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation.

This listing is sourced directly from Hims AND Hers's careers page and normalized into a canonical job model.