Digital

Social Media Manager

Pennsylvania, Pennsylvania, United States

Sponsorship not specified$0k-$0kDetected 15 days ago

Graphic DesignWritingBrand StrategyCadence

About the role

This role sits at the intersection of personal branding, short-form video, and organic audience growth.
The objective is to establish a credible, high-end profile that attracts the right audience organically and turns inbound interest into referrals.
This is a beta feature to avoid spam applicants.

Develop and lead an end-to-end social media strategy for TikTok and Instagram, built from the ground up
Grow the accounts organically to drive inbound interest, community, and referrals

Lead the personal rebrand and establish a cohesive, premium, education-first identity
Create content that educates audiences on life insurance, family protection, and generational wealth in an accessible, non-salesy way
The ideal candidate can take the client's ideas and turn them into polished content, and build a premium, education-first presence from the ground up.
The client is a life insurance agent focused on family and union-member benefits.
The positioning is deliberately exclusive and premium, closer to an invite-only, members-only community than a mass-market page: education-first and trust-led.

We are seeking a Social Media Manager to to lead end-to-end strategy, content creation, and profile management across TikTok and Instagram.

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