Helenoftroy
Vice President, Beauty Marketing NA
USA - Boston, Massachusetts · Exec · Full-time
Sponsorship not specified$207k-$290kDetected 1 day ago
FlaskBrand StrategySupply ChainHRResearchLeadershipCommunicationCollaborationDemand Planning
About the role
- Our innovative products and solutions promote healthy living, elevating the lives of consumers every day.
- Look around your home, and you'll find us everywhere, in your kitchen, living room, bedroom, and bathroom.
- For roles eligible for hybrid work, our standard schedule includes in-office collaboration from Tuesday through Thursday, with the option to work remotely on Mondays and Fridays.
Responsibilities
- Leads and responsible for the larger Brand Marketing, Ecomm, Media, and Creative team of ~45
- Acts as critical member of the Beauty Lead Team (BLT) VP of Sales, VP of Innovation and Beauty Finance lead
- Manages subordinate supervisors and non-supervisory employees in accordance with Helen of Troy's policies.
- Partners with Global Product Innovation to ensure the readiness of key product launches to support the strategic plan.
- Responsible for Marketing POS and Gross Revenue forecast, partnering with Sales to triangulate and drive consensus forecast; partners with demand planning and supply chain to drive IBP process.
- Partners with Sales to identify key channel distribution opportunities
- Collaborates with Sales on brand distribution and channel strategy; represents marketing strategy and products to key retailers
- Responsible for 360 Planning and integrated agency coordination to deliver "Perfect Storms" of marketing, media & merchandising
- Coordinate marketing communications, including branding, public relations, advertising, digital and events collateral materials, website design, and content and strategy, either directly or outsourced.
- Accountable for Creative Excellence (directly manages Creative Director)
Requirements
- Bachelor's Degree
- 12+ years of Marketing experience in the Beauty industry with 4 years in a senior management position
- They are not intended to be construed as an exhaustive list of all responsibilities and duties required of personnel so classified.
Nice to have
- The range listed is just one component of the total compensation package for employees.
Skills
- Ability to manage cross-functionally and across an organization.
- Excellent communication and interpersonal skills
- Experience working with and addressing upper management and retailers to food/drug/mass merchandisers.
- Capacity to assume more significant executive responsibilities over time.
Compensation
- Lead all aspects of the Beauty marketing and business strategy, annual and long-term planning, including strategic direction and brand positioning.
- Strategic & Annual Planning
Company info
- We value diversity and believe that we are strengthened by the differences in our experiences, thoughts, cultures, and backgrounds.
- Founded in 1968, Helen of Troy is a prominent player in the global consumer products industry, offering diverse career opportunities across North America, South America, Europe, and Asia.
Equal opportunity
- Equal Opportunity/Affirmative Action Employer.
- We are committed to developing a diverse workforce and cultivating an inclusive environment.
- If you would like to request an accommodation, please contact Human Resources at (915) 225-8000.
Visa & Work Authorization
- Authorized to work in the United States on a full-time basis
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This listing is sourced directly from Helenoftroy's careers page and normalized into a canonical job model.