Gravitee
Field Marketing Manager
Denver, US · Contract
Sponsorship not specifiedDetected 1 day ago
SQLProject ManagementLogisticsVendor ManagementCadenceLeadershipCommunicationCollaborationAdaptability
About the role
- A core part of this role is running field marketing like a pipeline engine, not an events calendar.
- You'll use data on pod performance, SQL quality, and account engagement to decide where to invest - which regions, which formats, which accounts - and you'll be accountable for the pipeline those investments generate.
- You will champion a culture where every regional program has a clear commercial reason to exist.
Responsibilities
- Regional Strategy & Planning Build and own the US field marketing plan, aligning investment to pod performance (NORAM East, NORAM West) and pipeline targets.
- Partner with Sales leadership to identify target accounts, priority regions, and the right program mix (events, ABM, dinners, roadshows) for each.
- Pipeline Accountability & Measurement Own pipeline and SQL targets for field-sourced and field-influenced programs, reporting performance by region and pod.
- Build a clear post-event follow-up process with Sales and SDRs to convert event engagement into pipeline.
- Collaborate with Sales on account selection, outreach cadence, and program follow-through so field marketing is viewed as a revenue partner, not an events function.
- Budget & Vendor Management Own the US field marketing budget, including sponsorship negotiations and vendor contracts.
- Select and manage external partners (production, staffing, swag, venues) to extend program capacity without compromising quality.
Nice to have
- Track program ROI and use the data to reallocate budget toward what's working.
- Cross-Functional Partnership P artner with Demand Generation and Paid Media to ensure field programs are supported by pre- and post-event nurture and ad targeting.
- Work with Product Marketing to make sure regional messaging reflects current positioning and category narrative.
- Essential Skills 4+ years in field marketing, event marketing, or regional demand generation, ideally in B2B SaaS or technical/developer-focused companies.
- Proven track record of owning pipeline or revenue targets tied to field programs, not just attendance or satisfaction metrics.
- Strong Sales partnership instincts - comfortable working directly with regional sales leaders and SDR teams on account selection and follow-up.
- Comfortable using pipeline and marketing performance data (e.g., SQL volume, pod performance, program ROI) to make investment decisions.
- Excellent project management skills, with the ability to run multiple concurrent regional programs against tight timelines.
Compensation
- Up to $165,000 (Base + Variable) At Gravitee, we believe diverse perspectives make better products and stronger teams.
Company info
- We are bridging the gap between traditional tech and the new frontier of AI Security.
Visa & Work Authorization
- Budget & Vendor Management Own the US field marketing budget, including sponsorship negotiations and vendor contracts
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This listing is sourced directly from Gravitee's careers page and normalized into a canonical job model.