Cloaked

Product Marketing Manager, Enterprise

New York, NY

Sponsorship not specifiedDetected 12 days ago

SQLCybersecurityFigmaGoogle AnalyticsResearchLeadership

About the role

Run both the performance execution and the brand/credibility layer - thought leadership, case studies, and a vertical brand that keeps Cloaked's non-fear-based voice in the security buying room.
A proven zero-to-one builder - you've stood up a marketing motion from scratch, not just operated an established one.
You've owned an enterprise event program (sponsorship through sourced pipeline) and can quantify the return.

autonomous agents that monitor, manage, and defend your digital footprint for you.
If you're a zero-to-one B2B marketer who can carry a brand into a security buying room, come build with us!
Own demand generation for the enterprise ICP - ABM, paid, content syndication, webinars, and the "Bring Cloaked to Work" motion - against the CISO buyer persona, and own the MQL → SQL handoff with sales.
Build the repeatable enterprise marketing playbook from scratch - messaging, channels, event motion, nurture, and enablement - documented so it scales beyond one person.
Own the enterprise event calendar end-to-end - security shows (RSA, Infosec, regional CISO summits), booth, speaking, sponsorships, field dinners, and follow-up.
Partner tightly with sales (battlecards, one-pagers, decks, objection handling) and with enterprise product/engineering (feedback loop, launch support).
Own demand generation for the enterprise ICP
ABM, paid, content syndication, webinars, and the "Bring Cloaked to Work" motion - against the CISO buyer persona, and own the MQL → SQL handoff with sales.
The office building is home to several amenities, including a gourmet cafe, cocktail bar, and a rooftop work area.
We are really excited about having you join our mission-driven team and help us build the future of online privacy!

Zero-to-one builder.
Energized by a blank page
sets the strategy and also runs the booth and writes the follow-up.
On-brand under pressure.
Carries Cloaked's voice into a security buying room rather than defaulting to FUD.
Comfortable on a small team.
Consumer-heavy, and the work is unglamorous as often as it's strategic.
ABM platforms, PostHog / GA4 and a data warehouse for funnel and attribution, familiarity with the security-awareness / identity-protection competitive set, Figma / FigJam, and Customer.io for nurture/lifecycle.

We offer above market rate pay and equity based off of the market's best commercially available data.
Your compensation will be a combination of salary, bonus and equity.
Cloaked employees have 401K, as well as top of the line Health, Dental, and Vision benefits.
We offer flexible work arrangements and the ability to work remotely as needed.
Cloaked provides a home office stipend in addition to a new company laptop (and other tech depending on the role).
🌴 Competitive PTO: We encourage employees to take a minimum # of vacation per quarter.
We see PTO as a preventative burnout measure and are committed to changing the industry standard.
In response to that, we offer employees a monthly meal stipend to be used when they don't have time to get a home cooked meal going!

Additionally team members are encouraged to regularly attend conferences and industry events.
Although we are a distributed team, the NYC team operates with a hybrid model.

You've owned an enterprise event program (sponsorship through sourced pipeline) and can quantify the return.

This listing is sourced directly from Cloaked's careers page and normalized into a canonical job model.