Moonbug Entertainment

Brand Marketing Manager, CoComelon

Los Angeles, California, United States

Sponsorship not specified$90k-$120kDetected 30 days ago

Project ManagementEmail MarketingBrand StrategyResearchCommunicationCollaborationProblem Solving

About the role

We have an exciting new opening for a Brand Marketing Manager within the Brand Team at Moonbug, supporting our ultimate preschool powerhouse, CoComelon!
As the undisputed #1 kids show on Netflix and the most-viewed franchise on YouTube globally, CoComelon is rapidly expanding from its flagship animated nursery rhyme roots into a massive multi-format universe.
Your creativity, strategic thinking, and passion for children's entertainment will contribute to the growth and success of the Cocomelon brand.

Develop and execute comprehensive brand marketing strategies and campaigns for CoComelon, aligning with overall brand objectives and business goals.
Collaborate with creative teams to develop compelling and engaging marketing assets, including digital content, videos, social media campaigns, and promotional materials.
Implement and oversee marketing initiatives across various channels, including digital advertising, social media, email marketing, influencer partnerships, PR, and events.
Collaborate with licensing and merchandising teams to develop and execute brand extension strategies, ensuring brand consistency across product lines.
Develop and maintain relationships with key partners, agencies, and vendors to support marketing initiatives and secure strategic partnerships.
Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.

Bachelor's degree in Marketing, Business Administration, or a related field.
You have 3+ years' experience in a marketing role or brand strategy role with a strong focus on digital marketing.

90,000 - 120,000 Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k) Life Insurance (Basic, Voluntary & AD&D) Paid Time Off (Vacation, Sick & Public Holidays) Family Leave (Maternity, Paternity) Short Term & Long Term Disability Training & Development Free Food & Snacks Wellness Resources and more!

This listing is sourced directly from Moonbug Entertainment's careers page and normalized into a canonical job model.