Sweetgreen

Senior Director, Communications

Los Angeles, CA · Director

Sponsorship not specified$161k-$230kDetected 22 days ago

Strategic CommunicationsLeadershipCommunicationCollaborationProblem Solving

About the role

Reporting directly to the Chief Commercial Officer, the Sr.
Since 2007, Sweetgreen has reimagined fast food to be fresh, flavorful, and rooted in relationships with farmers and communities.

Responsibilities

Lead the strategy for identifying and creating cultural moments from menu drops and chef collaborations to brand partnerships and community activations in partnership with the founders, VP of Marketing, and VP of Partnerships
Define and own the always-on editorial strategy across earned channels (Substacks, newsletters, social, podcasts), ensuring sweetgreen drives its own narrative rather than just reacting to it
Set the playbook for founder-led storytelling, directing agency partners and collaborators to help our founders show up authentically in direct-to-audience channels
External Communications - Set and own the corporate narrative strategy across consumer, business, executive, and financial audiences:
Lead cross-functional collaboration with Marketing, Legal, Finance, and Operations to ensure consistent, strategic messaging across all external touchpoints
Manage and optimize the external agency relationships and communications budget, ensuring strong ROI and alignment with brand and business objectives
Executive & Founder Communication - Serve as the strategic communications partner to sweetgreen's founders and executive team:
Set the executive communications strategy, directing agency partners and content collaborators to shape and amplify founder and leadership voice across social media, podcasts, speaking engagements, and direct-to-audience platforms
Advise, brief, and partner with the founders and C-suite leaders on media and speaking opportunities, ensuring messaging is on-strategy and reflects sweetgreen's cultural authority
Curate and manage direct communications of the CEO across social media channels (X and LinkedIn), to create a complementary narrative to the overall brand narrative

Nice to have

Bachelor's degree in communications or related field/experience
Experience at a culturally relevant consumer brand, high-growth DTC, or lifestyle brand strongly preferred
Demonstrated success leading issues and crisis communications for a public or high-profile brand, including coordination across Legal, People, and Operations
Strong editorial instincts and a point of view on where culture is moving, paired with the rigor and influence skills to translate that into a measurable enterprise plan
Exceptional ability to synthesize large volumes of information, analyze data and cultural signals, and translate them into clear, concise, and resonant messaging for diverse audiences

Compensation

Starting salary range based on experience
$160,799 - $229,713 USD
Salary range for this role:

Benefits

Highly competitive pay + bonus plan
Three different medical plans to suit your and your family's needs
Dental and Vision insurance
Flexible PTO plan
Employee HSA and FSA

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This listing is sourced directly from Sweetgreen's careers page and normalized into a canonical job model.