Mento

Growth Marketing Manager

Remote - US · Exec

Sponsorship not specifiedDetected 46 days ago

SQLA/B TestingSEOHubSpotGrowth MarketingSalesCadenceResearchMentoring

About the role

You'll help Mento reach HR, L&D, and people leaders who are rethinking how coaching, development, and AI-enabled insight can help employees grow at work.
This is a hands-on, high-impact role at an early-stage company for someone who is highly experimental, analytical, creative, and comfortable moving quickly from hypothesis to campaign to learning.
You'll report to the Co-CEO and work closely with Product Marketing, Sales, and Go-to-Market Engineering.

Own the conversion path before, during, and after each program, and partner closely with sales to turn leads into qualified opportunities.
Partner with Product Marketing to translate ICP, positioning, launch narratives, customer proof, product messaging, and use-case stories into campaigns that create measurable demand.
You'll own the activation layer: campaign briefs, landing pages, emails, nurture programs, paid tests, event follow-up, account-based plays, conversion paths, and sales enablement hooks.
Own modern growth operations.
Use HubSpot, Clay, Apollo, AI tools, and related systems to build, launch, measure, and optimize growth programs.
Own campaign tracking, lists, workflows, forms, landing pages, lifecycle stages, source tracking, enrichment, segmentation, routing, attribution, dashboards, and performance readouts tied to pipeline and revenue.
Identify and improve conversion points across the funnel, including visitor-to-lead, lead-to-MQL, MQL-to-SQL, SQL-to-opportunity, meeting conversion, event-to-opportunity, and campaign influence on pipeline.
Build experiments across audiences, channels, offers, CTAs, creative, landing pages, email sequences, and sales handoff processes.
Build Mento's growth experimentation engine.
Access to your own Mento coach

You are a growth experimenter, not just a campaign manager.
You know how to define a hypothesis, set success criteria, launch quickly, interpret results, and turn learnings into validated channels.
You have strong messaging instincts and creative taste.
You can turn positioning, customer insight, and product stories into campaigns that feel sharp, credible, and differentiated.
You know how to write and test copy across landing pages, emails, ads, event follow-up, and sales handoff moments.
You have strong B2B growth marketing experience.
You have 4-7+ years of experience in B2B SaaS demand generation, growth marketing, revenue marketing, lifecycle marketing, or a related role.
You are AI-native.
You know modern GTM tools.
You have hands-on experience with HubSpot and are comfortable working with tools like Clay, Apollo, enrichment platforms, sales engagement tools, AI research tools, and workflow automation systems.

Competitive salary and equity
Medical, dental, vision, and 401k
Unlimited vacation
$500 home office stipend
Create the experimentation operating system that facilitates continuous learning: experiment backlog, prioritization, campaign briefs, success criteria, launch process, reporting cadence, and post-test learnings.

deeply human where trust, judgment, and connection matter most, and intelligently augmented where technology can make coaching more measurable, actionable, and scalable.
Mento pairs leaders with top operators in their field for 1:1 coaching and mentorship, supported by Moments, our AI intelligence layer that turns coaching into real-time insight.
Our customers include Anthropic, OpenAI, Vercel, 1Password, Brex, Whatnot, Gusto, and Hims & Hers.
We're backed by leading investors including Slow Ventures, M13, and Twelve Below.
The ideal candidate is AI-native in how they work. You're excited to join a company operating at the cutting edge of human + AI coaching, and contributing to a culture where every team member is a builder.
You're excited to join a company operating at the cutting edge of human + AI coaching, and contributing to a culture where every team member is a builder.

This listing is sourced directly from Mento's careers page and normalized into a canonical job model.