Gradial
Product Marketing Lead, AI
Seattle, WA
Sponsorship not specified$175k-$195kDetected 1 day ago
SalesResearchProblem Solving
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odds of building a lasting career here
37Unrated
Cap-exempt (no lottery)0
Sponsors this role0
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
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About the role
- This is a foundational role reporting to Product with a dotted line to Marketing, built for someone who joined an early-stage startup and drove it through a significant scale phase as a category-defining business.
- You'll shape the narrative across our full portfolio, from core platform positioning to launches, customer stories, competitive strategy, and analyst relations.
- You'll work closely with founders, product, sales, and customers to ensure Gradial tells one clear story everywhere it matters.
Responsibilities
- Gradial is hiring its first Product Marketing Lead to define the category and build the product marketing function from the ground up.
- You'll own how we position the company to executives, buyers, operators, analysts, and the market at large.
- Own product and company messaging for executives, buyers, operators, and technical stakeholders across every major channel
- Build competitive positioning that helps us win in live deals against adjacent platforms, established incumbents, and agency alternatives
- Own analyst relations across top industry firms, shaping how the market understands the category and where Gradial fits
- Fertility & family-planning support
- A front-row seat to building category-defining AI infrastructure
- Have an innate drive for being 1% better than the day before, building towards greatness.
- Thrive in fast-paced, hyper-growth environments where building better > maintaining status quo.
Requirements
- Ability to translate complex product capabilities into clear market value for both technical and non-technical audiences
Nice to have
- Experience at a high-performing startup that scaled meaningfully from early stage to broad market adoption
- Familiarity with AI-native products, AI-leaning developer tools, or modern MarTech platforms
- Experience introducing a new category or making new market language stick in a competitive space
- Final compensation will be determined based on factors such as experience, skills, and qualifications.
- Define and defend Gradial's positioning across the portfolio, ensuring our homepage, pitch, launches, and market narrative tell one clear story
- Name and shape the category before someone else does through sharp messaging, proprietary research, and language that sticks in the market
Compensation
- Performance-based annual bonus
Benefits
- Performance-based annual bonus
- Meaningful equity awards
- Medical, dental & vision (fully covered for employees with 75% for dependents)
- A beautiful Seattle office with a gym, sauna, and bike parking
Company info
- We're looking for someone with strong instincts, sharp judgment, and high conviction who knows how to make a new category feel inevitable.
- Talk to customers and power users frequently, using those insights to refine messaging, uncover proof points, and keep our story grounded in reality
- Hold a high bar for clarity and consistency, protecting the company from diluted messaging as we scale
- Confidence and judgment to make strategic messaging decisions and hold the line as the company grows
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This listing is sourced directly from Gradial's careers page and normalized into a canonical job model.