Theodora
Founding Marketing Lead
Seattle, Washington, United States · Contract
Work authorization required$120k-$200kDetected 55 days ago
A/B TestingSEOEmail MarketingWritingBrand StrategyCadenceVoIP
About the role
- We've all been there: you open a bottle of wine you've never tried after a long day, take a sip ready to settle into a nice night, and realize it's… not it In 2026, picking wine is harder than it has to be.
- Whether you are out to dinner or grabbing a bottle on your way to a friends place, there are so many options with labels that don't say much.
- So she built a third option, a way to find wine she'd actually like, effortlessly.
Responsibilities
- Own decisions around what we test, what we stop, and what we double down on with the mission of finding traction that sticks.
- social platforms, influencers/partnerships/UGC, GEO, founder-led socials, events, email marketing, and other community-building efforts.
- Work closely with CEO to translate internal wins to external narratives Build early community of loyal users Success in this position looks like identifying 1-2 channels with early signs of repeatability, building a clear experimentation cadence, and driving consistent growth in Theodora users.
Requirements
- Answer a few quick questions about your budget, your vibe, and wines you already enjoy (no wine knowledge required), and Theodora recommends bottles instantly and tells you exactly where to buy them.
- Must be based in the US and eligible to work in the US without future visa sponsorship.
Skills
- whether that is socials, community, or a business.
Compensation
- $120,000-$200,000 depending on candidate location and experience level
Benefits
- It's learning quickly to make smarter bets over time.
Company info
- Define and evolve how Theodora shows up in the world across branding, positioning, messaging, storytelling, and personas to make it more magnetic to our customers Test, experiment, and iterate to find repeatable channels of growth.
Visa & Work Authorization
- Must be based in the US and eligible to work in the US without future visa sponsorship
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This listing is sourced directly from Theodora's careers page and normalized into a canonical job model.