NewForm
Founding GTM Lead
New York City · Exec · Full-time
No sponsorship$130k-$160kDetected 6 days ago
CRMPerformance MarketingSalesAccount ManagementBusiness DevelopmentPipeline ManagementOutbound SalesResearchLeadership
About the role
- To date, our sales motion has been almost entirely founder-led.
- We have built a strong network, a growing pipeline across enterprise teams and mid-market disruptors, and differentiated offerings across Framework, our software platform, and our managed creative service.
- Now we need someone who can get into the weeds with us and help turn that foundation into a repeatable new-business engine.
Responsibilities
- Own the full path from target account to signed client
- Personally create pipeline through outbound, referrals, partnerships, events, reactivation and NewForm's broader network
- Build target-account strategies and outbound campaigns with support from our SDR and intern resources
- Help direct prospect research, list building, messaging and follow-through across the junior GTM team
- Develop new outbound angles based on market changes, client results, creative trends and what NewForm is seeing across paid media
- Maintain strong pipeline hygiene, process rigor and deal follow-through
- Build the founding GTM playbook, including qualification, sales process, pipeline management, event follow-up and core operating rhythms
- Develop a strong point of view on our buyers, our market and where our software and services resonate most
- The opportunity to build pipeline through relationships, outbound, content, events and partnerships rather than relying on a single channel
Requirements
- Have four or more years of experience in sales, business development or an early-stage GTM role
Nice to have
- Experience selling to marketing, growth, media or creative leaders
- Experience in martech, adtech, SaaS, performance marketing, media, agencies or an adjacent environment
- Experience designing or operating executive dinners, partnerships or industry events
- Experience joining a company before its sales organization and process were fully built
- Familiarity with paid social, creative strategy, media buying or mobile growth
- An existing network across consumer technology, marketing, venture capital, private equity or the broader advertising ecosystem
- Founding GTM seat at a company with meaningful traction, differentiated offerings and a growing enterprise and mid-market pipeline
- Direct partnership with NewForm's CRO and founders
Compensation
- Base salary of $130,000-$160,000
- Target total compensation of $220,000-$250,000
- Annual team offsites. Our last two were in Tulum, Mexico and Hokkaido, Japan
- We oversee $100M+ per year in paid media spend and create thousands of human ads each month, with each ad making our system smarter.
- Annual team offsites.
Benefits
- Equity participation
- Company-paid health, dental and vision insurance
- $300 monthly commuter benefit
- Exposure to senior management teams across foundational AI, consumer technology, prediction markets, fintech, health and other fast-growing categories
Visa & Work Authorization
- Candidates must be authorized to work in the United States without employer sponsorship, now or in the future.
- We are unable to provide visa sponsorship for this role.
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This listing is sourced directly from NewForm's careers page and normalized into a canonical job model.