NewForm

NewForm

Founding GTM Lead

New York City · Exec · Full-time

No sponsorship$130k-$160kDetected 6 days ago
CRMPerformance MarketingSalesAccount ManagementBusiness DevelopmentPipeline ManagementOutbound SalesResearchLeadership

About the role

  • To date, our sales motion has been almost entirely founder-led.
  • We have built a strong network, a growing pipeline across enterprise teams and mid-market disruptors, and differentiated offerings across Framework, our software platform, and our managed creative service.
  • Now we need someone who can get into the weeds with us and help turn that foundation into a repeatable new-business engine.

Responsibilities

  • Own the full path from target account to signed client
  • Personally create pipeline through outbound, referrals, partnerships, events, reactivation and NewForm's broader network
  • Build target-account strategies and outbound campaigns with support from our SDR and intern resources
  • Help direct prospect research, list building, messaging and follow-through across the junior GTM team
  • Develop new outbound angles based on market changes, client results, creative trends and what NewForm is seeing across paid media
  • Maintain strong pipeline hygiene, process rigor and deal follow-through
  • Build the founding GTM playbook, including qualification, sales process, pipeline management, event follow-up and core operating rhythms
  • Develop a strong point of view on our buyers, our market and where our software and services resonate most
  • The opportunity to build pipeline through relationships, outbound, content, events and partnerships rather than relying on a single channel

Requirements

  • Have four or more years of experience in sales, business development or an early-stage GTM role

Nice to have

  • Experience selling to marketing, growth, media or creative leaders
  • Experience in martech, adtech, SaaS, performance marketing, media, agencies or an adjacent environment
  • Experience designing or operating executive dinners, partnerships or industry events
  • Experience joining a company before its sales organization and process were fully built
  • Familiarity with paid social, creative strategy, media buying or mobile growth
  • An existing network across consumer technology, marketing, venture capital, private equity or the broader advertising ecosystem
  • Founding GTM seat at a company with meaningful traction, differentiated offerings and a growing enterprise and mid-market pipeline
  • Direct partnership with NewForm's CRO and founders

Compensation

  • Base salary of $130,000-$160,000
  • Target total compensation of $220,000-$250,000
  • Annual team offsites. Our last two were in Tulum, Mexico and Hokkaido, Japan
  • We oversee $100M+ per year in paid media spend and create thousands of human ads each month, with each ad making our system smarter.
  • Annual team offsites.

Benefits

  • Equity participation
  • Company-paid health, dental and vision insurance
  • $300 monthly commuter benefit
  • Exposure to senior management teams across foundational AI, consumer technology, prediction markets, fintech, health and other fast-growing categories

Visa & Work Authorization

  • Candidates must be authorized to work in the United States without employer sponsorship, now or in the future.
  • We are unable to provide visa sponsorship for this role.

This listing is sourced directly from NewForm's careers page and normalized into a canonical job model.