Memac Ogilvy

Memac Ogilvy

Senior Data Strategist

Miami · Senior

Sponsorship not specifiedDetected 37 days ago
Data AnalysisCommunicationCollaborationProblem Solving

About the role

  • At DAVID, we're a team of passionate individuals who thrive in a creative, high-intensity, "first-name" agency culture, focused on producing impactful work.
  • Collaboration and connection are at the core of our business success.
  • Our Data Strategy team champions data-driven decision-making

Responsibilities

  • Lead projects focused on audience insights, competitive analysis, and trend reporting to ground strategies in factual understanding.
  • Collaborate closely with the Strategy and Social Strategy teams to develop specific measurement frameworks and KPIs for campaigns and ongoing social presence, translating business goals into trackable metrics.
  • Develop and present campaign and ongoing performance reports and dashboards, highlighting key insights and recommending data-driven optimizations for content and engagement strategies.
  • Build audience profiles based on various syndicated and proprietary tools (GWI, MRI/Simmons, etc.).
  • Collaborate with team members across departments, demonstrating a keen understanding of the broader business ambition and strategic approach/narrative.
  • Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities.

Requirements

  • This is a client facing role and candidates must be comfortable in this environment.
  • Ability to synthesize large amounts of information/data and translate into an easily understood story with clear and relevant takeaways, with an understanding of the important balance between art and science.
  • Must have experience with: data strategy, hands-on experience in quantitative data analysis, creative problem solving, the ability to develop/analyze business cases and excellent oral and written communication skills

Company info

  • For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
  • WPP is the trusted growth partner for the world's leading brands.
  • For more information, visit WPP.com.
  • DAVID is a global creative boutique founded in 2012, with offices in Miami, New York, Madrid, Buenos Aires, São Paulo, and Bogotá.
  • The network of agencies - which is a part of WPP and Ogilvy's global creative network - is recognized for its creative reputation, with over 200 Cannes Lions in its history, including Grand Prix and Titanium Lions.
  • It has also earned several EFFIE awards, highlighting DAVID's ability to build strong brands through creativity.
  • DAVID has been named Agency of the Year at some of the most prestigious festivals, including D&AD, The One Show, and The Clio Awards.
  • The network is responsible for campaigns for major brands such as Google (Android and Google), Mondelez, Coca-Cola, Burger King, AB InBev, Supercell, Netflix, and Kraft-Heinz.
  • Some of its most recent standout work includes iPager (Android), Meet Marina Prieto (JCDecaux), Breathe Through It (Halls), #TurnYourBack (Dove), The Bald Thru (Burger King); and Alcaraz Signs (Netflix).
  • Throughout its history, DAVID has been one of the most recognized agencies for creating Super Bowl commercials, producing 9 spots over 6 years.
  • In 2019 alone, the agency created commercials for three different clients (Burger King, Kraft Heinz, Budweiser).
  • We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
  • a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.
  • We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.
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