Samba

SVP Marketing

San Francisco, California · Exec

Sponsorship not specified$250k-$400kDetected 102 days ago

Data ScienceData VisualizationLLMsProduct StrategyProject ManagementPerformance MarketingSalesCustomer SuccessLeadershipCollaboration

About the role

Brand, Content & Creative Excellence (30%) • Own Samba's brand — its voice, visual identity, positioning, and the way the company shows up in the world. • Build a content engine that produces consistently and earns attention: editorial, long-form, social, video, data reports, and owned media — not just campaign bursts tied to product launches. • Craft
compelling brand stories that showcase Samba's unique data advantage and AI innovation in a sea of ad tech noise — with the sensibility of a brand builder, not a demand gen operator • Lead creative development across all channels — from data visualizations and infographics to video, case studies, and executive thought leadership • Produce or directly

Own Samba's brand - its voice, visual identity, positioning, and the way the company shows up in the world.
Build a content engine that produces consistently and earns attention: editorial, long-form, social, video, data reports, and owned media - not just campaign bursts tied to product launches.
Lead creative development across all channels - from data visualizations and infographics to video, case studies, and executive thought leadership
Build thought leadership programs positioning Samba executives as genuine industry authorities on TV measurement, AI, and advertising effectiveness
Develop website strategy ensuring our digital presence reflects our innovation and is optimized for impact and conversion
Build a multi-year brand architecture plan that gives Samba a distinct, durable identity across B2B and consumer contexts
Define and own Samba's comprehensive marketing strategy aligned with business objectives, revenue targets, and product roadmap
Build and lead a high-performing marketing organization that is creative-first, metrics-aware, and aligned with company goals
Drive brand positioning as the independent, trusted leader in TV viewership data, AI-powered measurement, and cross-screen advertising
Develop go-to-market strategies for product launches, new markets, and strategic initiatives across our data, measurement, and audience solutions

Foster collaboration with Product, Sales, Customer Success, Data Science, and Engineering teams
Speak at conferences, participate in panels, and contribute to industry conversations
Cultivate strategic partnerships with industry organizations and ecosystem players
Plan Samba's event presence 12+ months in advance - no last-minute scrambles

Leverage our data goldmine: Turn Samba's viewership and behavioral insights into industry reports and content that earn press coverage on their own merit
Strategic Leadership & Vision (20%)

This listing is sourced directly from Samba's careers page and normalized into a canonical job model.