Padel Haus

Director of Marketing

Brooklyn, NY · Director · Full-time

No sponsorshipDetected 23 days ago

SEOContent CalendarsMarketing AnalyticsLeadershipCommunicationCollaborationAdaptability

About the role

This is a high-ownership, high-visibility role at the center of Padel Haus's growth.
You will set the strategy and execute alongside your team.
We are looking for somebody who has shipped paid campaigns, built lifecycle automation, managed a small team, and launched new locations or product lines with measurable results.

Brand & Campaigns Own integrated campaign strategy across paid, organic, lifecycle, and events: concept, message hierarchy, and channel execution.
Paid Media & Acquisition Own paid media strategy and day-to-day execution across Meta and Google.
Make the buys, optimize the funnel, hold the CAC target by market.
Build and continuously iterate conversion paths for player acquisition and founding member campaigns.
Lead local SEO / GEO and Google Business Profile strategy.
Lifecycle & Retention Own the full content calendar with Social & Community Manager across social, digital, email, push, and WhatsApp.
Build and maintain lifecycle flows in Patch: onboarding, win-back, referral, and re-engagement.
Creative & Content Build creative yourself when needed: paid ad copy, landing page copy, email copy, and light asset production.
Team Leadership Directly manage the Graphic Designer and the incoming Social & Community Manager.
That means writing newsletters, drafting campaign briefs, and building lifecycle flows yourself, not just directing others to do it.

7+ years of marketing experience with at least 2 years managing direct reports.
Strong written communication: you can write a campaign brief, an executive memo, and a member email with equal skill.

paid acquisition, lifecycle, and analytics.
Direct experience running paid media on Meta and Google.
you can write a campaign brief, an executive memo, and a member email with equal skill.
Bachelor's degree in marketing, business, communications, or related field.
Equivalent professional experience considered.
Experience playing or following padel.
Spanish language proficiency.
Physical Requirements Ability to stand and move around for extended periods of time.

Partner with the CGO on annual / quarterly planning, budget setting, and marketing analytics reporting.

You will report to the Chief Growth Officer and partner directly with the CEO on brand vision.
If you are coming from a B2C brand in fitness, hospitality, food & beverage, or a comparable consumer lifestyle vertical, this role will feel familiar in the best way.
Partner with the CEO on brand vision; ensure every campaign looks and sounds like Padel Haus.
Schedule & Travel Flexible hours including occasional evenings, weekends, and holidays are part of the job, particularly around events and club openings.

Requirements Must be legally authorized to work in the country without sponsorship.

This listing is sourced directly from Padel Haus's careers page and normalized into a canonical job model.