Freshworks

Vice President - Corporate Communications

San Mateo, CA, United States · Exec

Sponsorship not specified$290k-$360kDetected 29 days ago

LLMsSEOStrategic CommunicationsM&ALeadershipCommunication

About the role

This is a rare seat: one where you're expected to think in long-term story arcs and get in the weeds on a Reddit thread or a niche IT newsletter.
We want someone who takes big swings to land the Wall Street Journal and knows which Subreddits your buyers actually trust.
Define and scale the Freshworks corporate narrative across earned media, executive communications, social channels, influencer programming, content, and emerging LLM/AI search surfaces

Build a clear, differentiated market position that drives Freshworks' perception as the leader in midmarket IT service management and a force multiplier of AI-powered service
Own the company news calendar and global PR drumbeat that balances quarterly rhythms with the agility to capitalize on breaking news and cultural moments
Build and execute an influencer strategy that extends Freshworks' reach into credible, community-driven channels
Develop an executive communications engine (including CEO, CPO, CIO, CTO, CMO) that produces consistent, high-quality thought leadership at scale, including social content, bylines, speaking engagements, and earned media moments
Build a track record of actively shaping how Freshworks appears in AI-generated responses, summaries, and recommendations (i.e., LLM optimization, not just SEO)
Serve as the communications lead on Freshworks' Escalation Response Team, proactively identifying risk, setting strategy, and driving execution on reactive moments
To create a better experience for their customers and employees.
Create better or worse experiences.
Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences.
Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions.

15+ years in corporate communications, with 5+ years leading a global function at a B2B technology company
Proven track record managing communications at a publicly traded company or during high-stakes moments (IPO, M&A, earnings, product pivots)
You think naturally across press, social, exec comms, content, and emerging channels, and you know how they reinforce each other
You are media savvy with real relationships.
You have social channel expertise.
You know AI-native communications.
You're already actively experimenting with how to influence LLM outputs, and you have a point of view on what the AI-era comms stack looks like.
You have a strong executive presence.
You're comfortable in the boardroom, you earn trust quickly, and you know how to get buy-in without losing speed.
You have a bias toward creative, unconventional thinking.

Champion the use of AI tools and workflows within the comms function to increase speed, quality, and reach of storytelling

one where you're expected to think in long-term story arcs and get in the weeds on a Reddit thread or a niche IT newsletter.
You'll partner directly with the C-suite, run a high-performing global team, and set the omnichannel communications strategy that fuels our growth among agile enterprises and IT leaders worldwide.
This is not a role for someone who manages from a distance.

This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.