Conscious Talent

Head of Marketing @ AI-powered Personal Growth Startup

Los Angeles, CA · Exec

Sponsorship not specified$160k-$190kDetected 50 days ago

ResearchMentoring

About the role

Own growth strategy end to end. Bring your own conviction about which engines will carry the next stage. Not five bets - one clear thesis, executed with depth.
Own creative quality across every customer-facing surface including ads, landing pages, App Store presence, push, email, social, and PR.
Build and lead the creative engine. Generate hooks, angles, and artifacts at volume while editing ruthlessly.
Develop deep ICP mastery and build a strong thesis around who users are, how they decide, and what language reaches them.
Partner closely with the CEO on brand stewardship. For a therapeutic product, brand trust is the product.
Design measurement scaffolding including clean experiments, honest baselines, compounded learnings, and rigorous testing frameworks.
Own funnel performance across acquisition, activation, engagement, and retention in partnership with product.
Our client is an AI-powered journaling and self-reflection platform helping people deepen self-awareness, build emotional intelligence, and make visible progress toward the life they want.
Their goal is to make that support significantly more accessible through technology.
This hire walks into a defining moment - and owns it fully.

8+ years of senior marketing experience with a portfolio of consumer brand work you can point to and defend line by line.
Experience scaling a consumer subscription app from early traction to meaningful scale.
Ability to write compelling copy and explain clearly why it works.
Product-fluent mindset with strong understanding of engagement, retention, and consumer behavior.
You are coming in to scale something that works, not repair something broken.
You work directly with the founding team.
Strong creative instincts paired with operational discipline and analytical rigor.
Real interest in mental health, psychology, behavior change, or personal growth.
Strong brand stewardship instincts with sensitivity toward tone, trust, and authenticity.
Preference for focus and depth over running multiple shallow experiments simultaneously.
High-agency, low-ego operator who moves quickly and takes ownership.
What they offer:
$160k - $190k + equity
Flexibility for the right candidate
Remote flexibility for exceptional candidates, with willingness to visit Los Angeles for planning weeks

LA-based preferred.
Personal connection to self-reflection, therapy, or personal development is strongly preferred.

They have reached 500,000+ downloads, 20,000+ paying customers, and $2.5M ARR and growing.

mentorship and mental health support have historically only been accessible to those who can afford it.
Chance to help build a category-defining consumer wellness product with meaningful real-world impact

They have reached 500,000+ downloads, 20,000+ paying customers, and $2.5M ARR and growing.

This listing is sourced directly from Conscious Talent's careers page and normalized into a canonical job model.