Basiccapital

Basiccapital

GM, Consumer

New York Office

Sponsorship not specifiedDetected 173 days ago
Product StrategyLeadership

About the role

  • So far, we've built serious momentum in our B2B Employer business.
  • But something else has been happening in parallel: our consumer product is pulling investors toward us - people who want more participation in financial markets, and who believe the old retirement system is broken.
  • Be directly responsible for the proliferation of one of the most innovative, unique, consequential, and controversial financial products: The Retirement Mortgage.

Responsibilities

  • Own the Consumer Business
  • Build and run the end-to-end consumer product strategy
  • Define the consumer operating model: what we build, who we serve, and how we win
  • Create the Consumer Brand
  • Build Growth Loops
  • Develop distribution and growth strategies that fit the product (not gimmicks)
  • Create systems that scale: lifecycle, engagement, referrals, conversion
  • This is not a role for someone who wants to "manage a roadmap."
  • This is a role for someone who wants to lead a campaign and take an ambitious financial product from "people are curious" to "this is inevitable."

Requirements

  • Experience owning and shipping consumer products end-to-end
  • Ability to operate with high agency in a fast-moving environment
  • You are a builder with taste and a strategist who can execute.
  • The ability to simplify the complex without dumbing it down
  • Comfort operating in ambiguity with high ownership and high accountability

Benefits

  • Basic Capital is a fintech company disrupting America's $1T retirement industry by building the mortgage for retirement, unlocking market ownership, and making wealth accessible to every American.
  • Our mission is to create products, platforms, and a credit marketplace that power a fundamentally new retirement system.
  • our consumer product is pulling investors toward us - people who want more participation in financial markets, and who believe the old retirement system is broken.
  • Make Basic Capital the go-to consumer brand for modern retirement investing
  • Design onboarding, activation, and education that convert intent into action
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This listing is sourced directly from Basiccapital's careers page and normalized into a canonical job model.