Phoenix Contact

Phoenix Contact

Marketing Specialist - Critical Infrastructure Networking

Irvine, California

Sponsorship not specified$79k-$119kDetected 15 hours ago
HTMLCSSPhotoshopIllustratorAdobe Creative SuiteInDesignProject ManagementSEOEmail MarketingContent MarketingSalesforceLead GenerationExcelPremiere ProCommunicationCollaborationPublic SpeakingMicrosoft Office

About the role

  • The Marketing Specialist - Critical Infrastructure Networking is a hands-on, execution-focused role responsible for developing and executing integrated marketing programs that drive awareness, engagement, and lead generation for Phoenix Contact's industrial networking, connectivity, and communications solutions across key industries including Transportation, Energy, and Public Safety.
  • This role focuses on digital marketing, content development, website and CMS (Drupal) management, campaign execution, and marketing communications activities that support business growth. The Marketing Specialist develops and deploys marketing campaigns, manages digital content and web experiences, creates marketing assets, and supports product introduction and promotional activities across digital and traditional channels.
  • As a proactive and self-directed contributor, this individual identifies opportunities to improve marketing effectiveness, develops content and campaigns to address business needs, and drives initiatives forward through collaboration with Product Management, Sales, Industry teams, and Marketing colleagues.

Responsibilities

  • Support marketing initiatives that promote industrial networking and communications solutions across Transportation, Energy, and Public Safety markets.
  • Support the development and execution of marketing campaigns targeted to priority applications and market segments.
  • Develop customer-focused marketing content, including solution overviews, web content, application stories, case studies, blogs, and promotional materials.
  • Own and manage website content, including product pages, solution pages, and landing pages, using CMS (Drupal)
  • Support SEO and digital marketing initiatives through content optimization, landing page creation, performance tracking, and continuous improvement activities.
  • Develop and execute digital marketing campaigns, including email marketing, lead nurturing programs, and marketing automation initiatives using Salesforce Marketing Cloud Account Engagement (Pardot).
  • Create and produce digital and visual marketing assets, including graphics, presentations, videos, social media content, and campaign materials using Adobe Creative Suite.
  • Support the creation of marketing communications materials, collateral, presentations, and promotional content in collaboration with Product Management and Sales teams.
  • Identify gaps in marketing content, communications, campaigns, or digital experiences and proactively develop solutions to improve effectiveness and customer engagement.
  • recommend optimizations to improve engagement, lead generation, and overall marketing effectiveness.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Experience in marketing communications, integrated marketing, digital marketing, content marketing, or campaign execution within a B2B environment.
  • Strong ability to communicate technical concepts through clear, concise, customer-focused marketing content.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, or similar tools) for content and asset creation.
  • Experience with content management systems (preferably Drupal) and website administration.
  • Working knowledge of SEO, digital analytics, campaign reporting, and marketing performance measurement.
  • Proficiency in Microsoft Office (PowerPoint, Word, Excel).
  • Experience supporting marketing campaigns, product introduction activities, events, or promotional programs.
  • Familiarity with digital marketing channels, marketing automation, content management systems, and campaign analytics.
  • 10-20% travel required.
  • Excellent written, verbal, organizational, and project management skills.
  • Exposure to Transportation, Energy, or Public Safety markets.
  • Exposure to industrial networking or communications technologies.

Nice to have

  • Experience with marketing automation platforms (e.g., Pardot) preferred.
  • Familiarity with HTML and CSS preferred.
  • Familiarity with industrial networking, ethernet switches, cellular routers, and/or wireless communications preferred.

Skills

  • Phoenix Contact has an internal Staffing Department.
  • Recruiters are hereby specifically directed NOT to contact Phoenix Contact employees directly in an attempt to present candidates.
  • Phoenix Contact will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

Compensation

  • $79,000 - $119,000.
  • Compensation information is made available in good faith.
  • Phoenix Contact will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.
  • Phoenix Contact will not pay a fee to any Recruiter that does not have a signed Phoenix Contact contract in place specific to the position for which the resume was submitted.

Benefits

  • Phoenix Contact offers a generous benefits package that includes medical, dental, and vision coverage, 401k matching, and a generous time off package.

Equal opportunity

  • We are an equal opportunity employer.
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This listing is sourced directly from Phoenix Contact's careers page and normalized into a canonical job model.