Whoop
Senior Specialist, Affiliate Marketing
Boston, MA · Senior · Full-time
Sponsorship not specified$80k-$110kDetected 24 days ago
Growth MarketingPerformance MarketingAffiliate MarketingNegotiationForecastingCommunicationOrganizational Skills
About the role
- Our wearable technology and personalized insights help members improve recovery, sleep, training, and overall health.
- This role will be responsible for driving commercial outcomes across the affiliate program, including revenue growth, customer acquisition efficiency, and return on ad spend (ROAS).
- This role is based in the WHOOP office located in Boston, MA.
Responsibilities
- Own the affiliate marketing channel and be accountable for achieving affiliate revenue, customer acquisition cost (CAC), and return on ad spend (ROAS) targets, ensuring the program delivers meaningful business impact and profitable growth.
- Develop and execute the affiliate growth strategy, identifying, recruiting, negotiating, and managing high-impact affiliate partnerships that drive customer acquisition and revenue.
- Build and maintain strong relationships with affiliate partners, publishers, content sites, loyalty partners, and other strategic partners across the US and other significant global markets, conducting regular business reviews and identifying opportunities to expand performance.
- Design and execute testing initiatives to improve channel efficiency, including evaluating promotional strategies, partner incentives, and optimizing affiliate commission structures to maximize profitable growth.
- Partner cross-functionally with Analytics, PR, Finance, Product, Marketing Operations, Creative, and Brand teams to ensure accurate tracking, measurement, reporting, forecasting, and successful campaign execution.
- WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.
- We are seeking a Senior Specialist, Affiliate Marketing to own and scale WHOOP's affiliate marketing channel.
- You will collaborate cross-functionally with Marketing, Analytics, Finance, Creative, and Partnerships teams to maximize the impact of the affiliate channel as a meaningful driver of business growth.
Requirements
- 5+ years of experience in affiliate marketing, performance marketing, partnership marketing, or a related growth marketing function.
- Experience managing affiliate programs through platforms such as Impact and Awin.
- The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
- While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate's specific qualifications, expertise, and alignment with the role's requirements.
- Demonstrated experience owning channel-level performance metrics, including revenue, CAC, ROAS, or similar commercial KPIs.
- Strong analytical skills and experience using business intelligence and reporting tools to gather data to drive business decisions and optimize performance.
- Experience building forecasts, managing budgets, and evaluating marketing investments.
- Excellent communication, negotiation, and relationship management skills.
- Highly organized self-starter with the ability to operate independently and manage multiple priorities in a fast-paced environment.
- Experience within a direct-to-consumer, subscription, consumer technology, or health and wellness business.
- Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.
- This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
- Interested in the role, but don't meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
- WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility
Compensation
- Own the commercial performance of the affiliate program, including annual and quarterly planning, revenue forecasting, budget management, commission spend, and investment optimization.
Company info
- At WHOOP, we're on a mission to unlock human performance and healthspan.
This listing is sourced directly from Whoop's careers page and normalized into a canonical job model.