Teleskope
Growth Marketing Manager, ABM
New York, New York
Sponsorship not specifiedDetected 49 days ago
Full-Stack DevelopmentRESTA/B TestingFigmaCanvaGoogle AdsMeta AdsHubSpotSalesforceMarketoCRMGrowth MarketingOutbound SalesWebflowResearchLeadership
About the role
- This is a high-impact, full-stack role, equal parts strategy and execution.
- This is a hybrid role requiring 3+ days in-office in New York City.
Responsibilities
- Lead the development, execution, and optimization of ABM programs including 1:1, 1:few, and 1:many strategies for tier 1 and strategic accounts
- Partner with Sales to define account tiering and segmentation, prioritization models, buying group and persona mapping, and engagement frameworks
- Build multi-touch, multi-channel ABM programs aligned to buyer journeys, including personalized content, digital ads, outreach sequences, and event strategies
- Develop segment and account intelligence to inform personalization of marketing messaging and sales motions
- Drive measurable improvements in account penetration, deal velocity, influence on pipeline, and expansion opportunities
- Lead multi-channel digital strategy and execution
- Own full‑funnel digital campaign execution across email, paid media, retargeting, owned social, third‑party programs, webinars, events, and landing pages
- Personally build and launch campaigns, creating and repurposing assets, landing pages, workflows, and engagement journeys directly in HubSpot and supporting tools
- Build and optimize personalized journeys informed by account signals, intent data, and behavioral insights
- Partner with Growth and Community to:
Requirements
- 4+ years of experience in demand gen, ABM, or, growth marketing roles at a B2B SaaS company
- Must be based in NYC (3 days/week in our FiDi office)
Skills
- Lemlist, Outreach, Amplemarket, Hey Reach
- Build and execute event-based nurture journeys
- Newsletters and product updates
- Lead acquisition and nurture sequences
- Campaign-driven and behavioral lifecycle programs
- Webinar promotion
- Ensure the CRM is a clean, reliable source of truth for the business
- Analyze performance and translate data into actionable insights (e.g., messaging, targeting, budget allocation)
- HubSpot, Salesforce
Compensation
- Competitive salary and meaningful equity
Benefits
- Flexible vacation and work-from-home days
- Competitive salary and meaningful equity
- Health, vision, dental, 401k and more benefits, heavily subsidized by Teleskope
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