Vercel
Growth Marketing Manager, Agent Stack
Hybrid - San Francisco, New York City, Austin
Sponsorship not specified$176k-$220kDetected 1 day ago
Next.jsData VisualizationA/B TestingHubSpotMarketoCRMGrowth MarketingCustomer SuccessCommunicationCollaborationProblem SolvingMentoring
About the role
- Your work will directly influence how customers experience the platform, ensuring they realize the full value of Vercel's products.
- This is a high-visibility role with the opportunity to impact both revenue and customer engagement.
Responsibilities
- End-to-end lifecycle campaigns across email, in-app, and other owned & paid channels to drive activation, adoption, and long-term retention.
- Segmentation and personalization strategies that deliver timely and relevant messages to developers and enterprise stakeholders.
- Develop and maintain customer journey maps to identify friction points, optimize touchpoints, and design end-to-end experiences that drive conversion, retention, and loyalty.
- Automated workflows and experimentation, building scalable programs with behavioral triggers, A/B testing, and data-driven optimizations.
- Cross-functional alignment, ensuring lifecycle marketing supports Sales and Customer Success priorities and ties into Vercel's broader GTM strategy.
- Creative and content collaboration, partnering with design and product marketing to develop messaging that resonates with both technical and business audiences.
- Proven ability to design and scale multi-channel lifecycle campaigns that drive measurable improvements in product adoption and retention.
- Experience collaborating cross-functionally with Product, Engineering, Design, and GTM teams.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
Nice to have
- 4+ years of experience in lifecycle, CRM, or growth marketing, ideally within SaaS, developer tools, or B2B technology.
- Proficiency with marketing automation tools (HubSpot, Iterable, Braze, Marketo) and analytics platforms (Amplitude, Segment, Looker, Mixpanel).
- Strong analytical and problem-solving skills with a track record of turning insights into actionable strategies.
- Excellent written and verbal communication skills, with the ability to engage both technical developers and enterprise buyers.
- A growth mindset with passion for experimentation, iteration, and scaling lifecycle programs.
Compensation
- The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role.
- The San Francisco, CA base pay range for this role is $176,000 - $220,000.
Benefits
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Flexible Time Off.
- The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role.
Visa & Work Authorization
- discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic pro
This listing is sourced directly from Vercel's careers page and normalized into a canonical job model.