Knit
Product Marketing Manager
New York City | United States (Hybrid or Remote) · Director
Sponsorship not specified$110k-$135kDetected 12 days ago
ComplianceSalesOnboardingCadenceResearchCommunicationPublic SpeakingOrganizational Skills
About the role
- We're looking for a Product Marketing Manager to work directly with our Director of Product Marketing.
- We're in a period of rapid growth: our product is evolving, our sales team is scaling, and our GTM motion is maturing.
- This is a hands-on execution role with real ownership.
Responsibilities
- That means the Product Marketing function here has a deep impact on the trajectory of the company, and what we build now becomes the foundation for how our go-to-market machine operates.
- This role covers both product launches and sales enablement, giving you hands-on experience across the full GTM motion and the opportunity to develop a depth of Product Marketing experience in a single role.
- You'll use AI fluently in your day-to-day work, and you'll build lightweight workflows, integrations, and automations that scale your output and keep our systems current.
- | What you will own...
- You'll own end-to-end launch execution and help build the infrastructure that makes each launch more repeatable than the last.
- Own end-to-end execution of product launches: coordinating timelines, drafting launch messaging, and ensuring every stakeholder knows what's shipping and how to talk about it
- Build scalable launch infrastructure - templates, processes, and systems - so each release requires less rebuilding from scratch and more refinement
- Own and maintain launch assets - FAQs, one-pagers, product narratives, positioning guides and use AI tooling to keep them current as the product evolves
- Partner with our Product team on crafting compelling messaging, and with our content marketer on campaign content
Requirements
- You can operate autonomously, driving cross-functional initiatives forward without waiting to be directed, while staying closely aligned with the Director of PMM on strategy and priorities
- Required Skills & Experiences
Nice to have
- Experience in market research, insights, or adjacent data/analytics industries
- Familiarity with AI-powered products or platforms
- Experience in a high-growth startup where the GTM function was still being built
- Final compensation will be determined based on the candidate's level, experience, and qualifications upon joining Knit.
- Our Company Values
- Are 1% better every day: We approach situations with a growth mindset and ask, "How can we make the business better?" and "What would it take?"
- Play to win: We set audacious goals and push ourselves to achieve them with a bias towards action (When we see a need, we take initiative, and hold ourselves accountable to seeing it through).
- Keep the main thing the main thing: Identify what has the biggest impact and prioritize to focus on it.
Skills
- Strong writer and storyteller, you can make complex product concepts clear and compelling for a non-technical sales audience
- You work well with a manager who sets direction and trusts you to execute; you don't need every decision made for you
Compensation
- $110,000 - $135,000 USD
- In accordance with New York pay transparency requirements, the salary range for this role is $110,000 - $135,000.
- Final compensation will be determined based on the candidate's level, experience, and qualifications upon joining Knit.
- In accordance with New York pay transparency requirements, the salary range for this role is listed below.
Benefits
- Bonus if you have experience in Market Research.
Company info
- We're an AI-native company and we expect this role to operate that way.
- We are the Championship Team.
This listing is sourced directly from Knit's careers page and normalized into a canonical job model.