BillionToOne
Senior Marketing Specialist
Menlo Park, CA or Union City, CA · Senior
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~30% per draw at Level II). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$12,993 more — $100,027 — moves this role to Level II and 2 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $100,027 would place this position at wage Level II. That figure is within the posted range, and I'd like to target it. This role classifies under "Market Research Analysts and Marketing Specialists" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Market Research Analysts and Marketing Specialists (13-1161) · San Francisco-Oakland-Fremont, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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About the role
- A Rare Opportunity to Shape the Future of Genomics Join a team of brilliant, passionate innovators determined to transform healthcare.
- Our scientists, engineers, sales executives, and visionaries are united by an unwavering commitment to changing the standard of care in prenatal and cancer diagnostics.
- This is where cutting-edge science meets human compassion, and every innovation you contribute helps remove the fear of the unknown from some of life's most critical medical moments.
Responsibilities
- Support lifecycle and integrated campaigns across email, webinar, SMS, direct mail, digital advertising, web, social, and sales channels, including product launches and newsletters.
- Build, test, and deploy campaigns and automations, coordinating audiences, segmentation, personalization, content, tracking, and QA.
- Support targeted programs including A/B tests, nurture campaigns, account-based marketing (ABM), and executive outreach, coordinating execution and documenting learnings.
- Own the day-to-day management of BillionToOne's customer-facing marketing collateral, ensuring materials are current, accurate, organized, and readily accessible to internal teams.
- Manage updates and rollouts of new or revised collateral across relevant teams and channels, ensuring outdated materials are appropriately retired.
- Maintain organized content libraries and processes that make it easy for Sales and other internal teams to find and use approved materials.
- Develop and maintain the social content calendar in partnership with the rest of the Marketing team and other stakeholders.
- Support project and workflow management across the Marketing team, maintaining timelines, trackers, approvals, deliverables, and clear ownership to help work move efficiently from concept through launch.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3-5+ years of experience in marketing, marketing operations, campaign management, communications, or a related role.
- Experience executing marketing campaigns across channels such as email, social media, digital advertising, and/or web.
- experience with platforms such as Salesforce, Customer.io, Sequel.io, HubSpot, Marketo, Asana, Sprout Social, or similar tools
- The ability to indirectly or directly change the lives of hundreds of thousands patients
- Highly organized with exceptional attention to detail and demonstrated ability to manage multiple projects and deadlines simultaneously.
- Experience managing social media channels and developing social content for a brand or organization.
- Excellent analytical skills for interpreting and applying insights to campaigns.
- Strong written and verbal communication skills with excellent proofreading and quality-control instincts.
- Comfortable working with marketing technology, project management, and content management tools
- Strong project management skills and ability to proactively drive work forward across multiple stakeholders.
- Comfortable operating in a fast-paced environment where priorities can evolve quickly.
- Resourceful, collaborative, low-ego team player who is willing to jump in wherever needed to help the broader team succeed.
- Healthcare, diagnostics, biotech, medtech, or other regulated-industry experience is a plus.
- Benefits And Perks:
Compensation
- The base salary range for this role is $87,034 - $108,792.
Benefits
- Multiple medical benefit options; employee premiums paid 100% of select plans, dependents covered up to 80%
- Extremely generous Family Bonding Leave for eligible employees (16 weeks, paid at 100%)
- Supplemental fertility benefits coverage
- Retirement savings program including a 4% Company match
- Increase paid time off with increased tenure
- A variety of perks on campus (state of the art gym, restaurant)
- Monitor and report on campaign performance and program health, identifying opportunities to improve engagement and conversion.
This listing is sourced directly from BillionToOne's careers page and normalized into a canonical job model.