The Vita Coco Company

The Vita Coco Company

Market Manager - Northern California

San Francisco, California

Sponsorship not specified$60k-$70kDetected 55 days ago
ExcelCadenceLeadershipCommunicationMentoring

About the role

  • Vita Coco is the leading coconut water brand in the world, built on a simple idea: bring better-for-you, natural hydration to more people.
  • Since starting in 2004, we've grown into a global business with teams in New York, London, and Singapore, and we're now publicly traded on NASDAQ under COCO.
  • We move fast, stay scrappy, and care deeply about doing the right thing.

Responsibilities

  • Lead innovation launches.
  • Drive execution to achieve volume, distribution, and retail execution targets.
  • Manage market blitzes and develop strategies for prioritization and execution.
  • Create action plans to address gaps in performance.
  • Manage all POS needs and ensure proper and timely execution.
  • Lead Retail Sales Managers to manage important retail outlets (where applicable)
  • Build and maintain relationships with distributors to increase share of mind across all levels of their organizations.
  • Develop a strong partnership with the Market Development team, ensuring they have the distributor support and resources needed to excel at retail.
  • Proven ability to manage distributor relationships and drive in-market execution.
  • Ability to influence without authority and hold partners accountable

Compensation

  • Develop Distributor Business Plans at all branches to ensure alignment on business objectives (annually, quarterly, and monthly).
  • This is a reasonable estimate of the current pay range for this position.
  • $60,000 - $70,000 USD

Benefits

  • A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Company info

  • bring better-for-you, natural hydration to more people.
  • As a Public Benefit Corporation and Certified B Corp, we're committed to supporting farming communities, sourcing responsibly, and building products that are better for people and the planet.
  • We're now looking for someone who's excited to join a growing, purpose-driven company and help shape what comes next.
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