iHerb

Sr. Product Manager - MarTech Platforms

United States of America - Remote / Home Office · Senior

Sponsorship not specified$177k-$220kDetected 36 days ago

Collaboration

About the role

This role is responsible for leading the integration, evolution, and optimization of third-party and in-house MarTech platforms that power customer data, personalization, content, and lifecycle marketing experiences.
Serve as the product owner for key third-party MarTech platforms (e.g., Simon AI, Braze), including roadmap alignment and feature adoption.
Balance near-term marketing needs with long-term platform scalability, maintainability, and technical health.

The Senior Product Manager - Marketing Technology (MarTech) Platforms will own the strategy, roadmap, and execution of iHerb's core marketing technology ecosystem.
This role will partner closely with Engineering, Marketing, Data, and external vendors to deliver scalable, reliable, and future-ready platforms such as Customer Data Platforms (e.g., Simon AI), orchestration and messaging platforms (e.g., Braze), and additional capabilities including CMS, PIM, DAM, and Language Service Providers (LSPs).
PM will also drive strategic decisions around build vs. buy, platform consolidation, and long-term architecture to support global growth and marketing innovation.
Own the strategy, roadmap, and execution of iHerb's core Marketing Technology (MarTech) platforms and integrations.
Lead build vs. buy decisions for current and future capabilities, including CDP, orchestration, CMS, PIM, DAM, LSP, and related platforms.
Partner with Engineering to design and deliver scalable, reliable integrations between MarTech platforms and iHerb's core systems.
Drive cross-functional alignment across Marketing, Engineering, Data, and external vendors to ensure successful delivery.
At iHerb, we are dedicated to offering programs designed to help our employees and their families stay healthy, live well, and plan for their financial future.

Experience with CDPs (e.g., Simon AI, Segment) and lifecycle platforms (e.g., Braze).
Familiarity with global content and localization workflows, including LSP integrations.
Experience supporting international or multi-brand e-commerce platforms.
Understanding of data privacy, consent management, and compliance considerations in marketing systems.
Background in e-commerce, marketplace, or consumer digital products.
A Computer Science, Engineering, Information Systems, or similar technical degree is preferred.

Knowledge, Skills, and Abilities:
Strong collaboration skills and comfort operating in highly cross-functional environments.

The anticipated pay scale for this position can be found below, however the pay range applicable to you may vary by geographic location based on where the job is located or where you work.

Earth's best-curated selection of health and wellness products, at the best possible value, delivered with the most convenient experience.
We're the world's largest eCommerce platform dedicated to vitamins, minerals, and supplements, and other health and wellness products.
Our vision is to become the #1 destination for health and wellness across the world.
With a passion for wellness and a mind for innovative solutions, iHerb team members share a vision for a healthier world that drives them each day.
Focus on the Customer · Empower Our People · Be Entrepreneurial & Pivot Quickly ·
iHerb Benefits
For the comprehensive benefits list, visit www.iHerbBenefits.com.
For our international team members, you may be eligible for benefits depending on the country where you are employed.

Embrace Diversity & Inclusion · Strive for Simplicity
Built on a strong foundation, our programs provide options and upgrades with flexibility, protection, and security in mind.
The Talent Acquisition Partner/local HR representative will go over the benefits you are eligible for.
iHerb is an Equal Opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.
From supplements to skincare to grocery items, we ship over 50,000 products, from over 1,800 brands direct to our customers in 180+ countries.
Our 5 Shared Values unite our global team:

This listing is sourced directly from iHerb's careers page and normalized into a canonical job model.