Life at Starwood Hotels

Social Media Manager

Starwood Hotels - New York

Sponsorship not specifiedDetected 22 days ago

Content MarketingContent CalendarsSocial Media MarketingVideo ProductionPhotographyCommunicationCollaborationOrganizational Skills

About the role

Life at Starwood Hotels is based on a simple idea: the world is beautiful and we want to keep it that way.
That's why hiring thoughtful and inspiring Team Members and Leaders who understand that our people, collaboration, stellar service, and respect for nature are so important to us.
As our Social Media Manager, you will be a driving force behind our social media presence, shaping how our brands connect and communicate with our audiences across Instagram, TikTok, and YouTube.

Content Strategy & Planning: Develop and manage comprehensive social media content calendars that align with marketing objectives, brand values, tentpoles, and seasonal campaigns.
Performance Analysis: Analyze social media metrics to track content performance, identify trends, and optimize future strategies based on data-driven insights.
The purpose we live by impacts the lives of our team members, drives the experiences for our guests, builds community with like-minded travelers and takes care of the planet we live in.
Develop and manage comprehensive social media content calendars that align with marketing objectives, brand values, tentpoles, and seasonal campaigns.
Your role will be equal parts creative and strategic, building content calendars, capturing unique moments, and turning them into visually captivating posts and videos.
You'll own content creation from start to finish, serving as the go-to for high-quality photography, video production, and engaging written copy across Baccarat Hotels, Treehouse Hotels, and 1 Hotels.
This position requires a sharp understanding of social media trends, a flair for visual storytelling, and an ability to lead content initiatives across multiple platforms, including a deep expertise in TikTok.
You'll be the team's go-to for ideating and executing TikTok strategies that are authentic, trend-savvy, and drive engagement.

You have a Bachelor's Degree in Marketing, Communications, or a related field, or equivalent experience.
You have 2-5 years of experience in social media management, content creation, or digital marketing, with a focus on video content.
You're an expert in content capture, photography, and videography, with experience in video production and editing apps like CapCut.
You have a creative eye and strong visual storytelling skills, with a deep understanding of what resonates on social platforms.
You have experience using social media scheduling tools like Later or Sprout Social and are proficient in tracking and interpreting social media analytics.
You're a strategic thinker who can translate brand goals into compelling digital experiences.
You have excellent written and verbal communication skills and can easily adapt your tone to reflect each unique brand voice.
You're a proactive leader and collaborative team player who can work independently and across teams to bring ideas to life.

Founded in 2006 by Barry Sternlicht, Starwood Hotels is a luxury hotel brand management company and affiliate of global private investment firm Starwood Capital Group.
We are committed to non-discrimination on any protected basis covered under applicable law.

This listing is sourced directly from Life at Starwood Hotels's careers page and normalized into a canonical job model.