Athena Club

Content, Creator and Partnerships Lead, House of Atlas

New York, New York · Mid · Contract

Sponsorship not specified$110k-$140kDetected 64 days ago

Content MarketingInfluencer MarketingCadence

About the role

Build and run the ambassador and influencer program from scratch, with TikTok and Instagram as the primary channels
Develop the TikTok Shop affiliate architecture: creator recruitment, brief development, payout structures, and performance tracking
Scout, recruit, and manage an ongoing roster of creators who fit the Atlas man, not just reach targets
Own Atlas's organic social channels: voice, cadence, posting, and community management
Build the content library: UGC, original shoots, and creator-sourced assets that can be repurposed across paid and owned channels
Manage brand and media partnerships across podcasts, newsletters, and adjacent brands
Coordinate with the in-house and freelance design team to keep creative consistent across all channels
Own paid social content strategy and campaign management across Meta and TikTok: briefing creative, testing formats, and optimizing based on performance
Build and manage the UGC pipeline that feeds paid: creator content repurposed into ads, tested systematically, and scaled on what works

3 to 5 years at a brand in creator, social, or influencer marketing
TikTok Shop experience or a deep working knowledge of how affiliate commerce compounds over time
Experience running paid social campaigns on Meta and TikTok: knows how to brief for performance, read results, and iterate fast
On TikTok, you know how to write a brief that gives a creator room to be themselves while keeping the product and brand voice intact.
You have watched enough men's content to know what lands and what feels like a brand trying too hard.
You are not starting from a template.

This role is with House of Atlas, a men's grooming brand that operates as a standalone business within Athena Club Holdings.
Fast-moving, full ownership, no layers between you and the work.
Strategic and hands-on in equal measure.

Equal Opportunity & Inclusion Athena Club is an equal opportunity employer and is committed to building an inclusive workplace.

te on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, age, national origin, citizenship status, disability, veteran status, genetic information, marital status, or any other ch

This listing is sourced directly from Athena Club's careers page and normalized into a canonical job model.